The Good Feet Store

The Good Feet Store

Arch supports, related products
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Franchise 500 2023
2023 Franchise 500 Rank
#287 Ranked #392 last year
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Initial investment
$137K - $396K
Units as of 2022
207 arrow up 46.8% over 3 years

The Good Feet Store understands the state of your feet can profoundly affect your well-being. That’s why the company dedicates itself to improving people’s lives, two feet at a time. Good Feet Store sells proprietary arch supports, a selection of shoes, and shoe accessories. 

Good Feet Store arch supports support all four arches in your feet, which is why they are so beneficial. The company designed these supports to keep your feet in the best position for your body, thereby relieving pain. Whether you’re 6 or 60, customers benefit from the Good Feet Store daily, with over 300 different styles, flexibilities, and support options.

The family-owned business opened in the 1990s and has expanded its reach with a large number of franchises globally. As a franchisee, you’ll answer customers’ questions and find the right support for their feet. If you have substantial business or retail experience, strong business ethics, and management skills, you may be an ideal candidate for a Good Feet Store. 

Why You Should Start a Good Feet Store Franchise

One of the perks that come with being connected to one of America’s most-celebrated arch support providers is growth incentives. The company waives the franchise fee for existing owners who want to open up new stores within their protected territories. Good Feet Store hopes you’ll build your empire and hold strong in your locale, so you will receive the encouragement you need from the corporate end.

The company will provide you with ongoing support as you run your business. This includes marketing help with SEO, social media, and web development. Good Feet will also work with you to find an ideal location for your store, assist you with your grand opening, and help you with field operations, security, and safety procedures.

What Might Make The Good Feet Store a Good Choice?

There’s a considerable market appeal for people who suffer from back, foot, knee, and hip pain. Between that and very few national competitors, owning a Good Feet Store is a unique opportunity. The company also goes by a proven economic model to get the highest sales per square foot. They keep investment costs low, too, so you can focus more of your time on sales. The company's promise of excellent foot solution shoes helps open up some interesting opportunities.

How to Open Your Good Feet Store Franchise

Once you decide to jump into this opportunity feet first, you can look into the company’s five-day training course in Southern California. You’ll typically spend three and a half days in a classroom and the remainder of your time at one of the Good Feet Stores in San Diego. Once you’re involved in the process of starting your store, you’ll likely have the chance to chat with a representative who can answer questions and provide additional suggestions. 

Though it isn’t the most inexpensive franchise you can invest in, it has a relatively reasonable cost compared to other health-related franchises. While you will probably need to have some liquid capital on hand, the company uses its smaller footprint to keep the initial investment more affordable. 

After you take these initial steps, you will be ready to take the first step towards becoming a Good Feet Store franchisee!

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Company Overview

About The Good Feet Store

Industry Health & Wellness
Related Categories Miscellaneous Health Products, Miscellaneous Health Services, Miscellaneous Retail Businesses
Founded 1995
Parent Company Good Feet Worldwide LLC
Leadership Richard Moore, President & CEO
Corporate Address 5923 Farnsworth Ct.
Carlsbad, CA 92008
Social Facebook, Twitter, LinkedIn, Instagram, YouTube

Business Overview

Franchising Since 2003 (2023-2003 years)
# of employees at HQ 25
Where seeking

This company is offering new franchisees throughout the US.

This company is offering new franchisees in the following international regions: Asia, Australia/New Zealand, Middle East, Canada

# of Units 207 (as of 2022)

Information for Franchisees

Here's what you need to know if you're interested in opening a The Good Feet Store franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Information Circle
Initial Investment Information Circle
$137,220 - $396,250
Net Worth Requirement Information Circle
Cash Requirement Information Circle
Veteran Incentives Information Circle
25% off franchise fee & initial inventory
Royalty Fee Information Circle
Ad Royalty Fee Information Circle
to 3%
Term of Agreement Information Circle
5 or 10 years
Is franchise term renewable? Yes
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Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing The Good Feet Store has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training 16 hours
Classroom Training 40 hours
Ongoing Support
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Marketing Support
Co-op Advertising
Ad Templates
Social Media
Website Development
Email Marketing


Additional details about running this franchise.

Is absentee ownership allowed? No
Can this franchise be run from home/mobile unit? Information Circle
Can this franchise be run part time? Information Circle
# of employees required to run 3
Are exclusive territories available? Information Circle
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Franchise 500 Ranking History

Compare where The Good Feet Store landed on this year's Franchise 500 Ranking versus previous years.

Additional Rankings

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Updated: December 12th, 2022