Qdoba Mexican Eats

Mexican food
FREE Franchise Guide!
Franchise 500 2023
2023 Franchise 500 Rank
N/R Ranked #228 last year
See the Full List
Initial investment
$477K - $1.1M
Units as of 2022
643 Decrease 12% over 3 years

Founded in Denver, Colorado in 1995, Qdoba Mexican Eats is a fast-casual Mexican restaurant chain. Though they went through two name changes and a few different owners, Qdoba Mexican Eats is now a brand with more than 700 locations across the United States. Over 375 of those 700+ locations are owned and operated by franchisees. Focusing on freshly prepared food, a hip restaurant atmosphere, and, of course, flavor, Qdoba Mexican Eats is ready to branch out even more, with franchise opportunities across the U.S. 

Why You May Want to Start a Qdoba Mexican Eats Franchise

Qdoba Mexican Eats may stand out from other Mexican fast-casual restaurant chains because of their famous three-cheese queso dip and more than 30 different food add-ins and toppings. As a franchisee, you may experience more efficient inventory management and flexibility. Qdoba Mexican Eats restaurants typically have flexible footprints; you may be able to open anything from a 400 sq. ft. non-traditional location to a 1,200 sq. ft. free-standing restaurant. 

With Qdoba Mexican Eats catering, you may grow your business outside of your restaurant walls. And with customizable marketing materials geared towards your locale, you may be able to generate targeted appeal.

Qdoba Mexican Eats is also big on community. The company has provided millions of meals to children nationwide. The company also may help franchisees find resources and third-party financial sources to help franchisees cover the franchise fee, startup cost, equipment, and inventory. This may make Qdoba Mexican Eats a tremendous blessing to a community, as well as you,the franchisee.

What Might Make Qdoba Mexican Eats a Good Choice?

Qdoba Mexican Eats may be a sturdy competitor to other Mexican chains like Chipotle. Some believe that it is comparatively more innovative than Chipotle. In 2014, Qdoba Mexican Eats launched its spicy queso diablo, before releasing its Cholula hot and sweet chicken in 2020 and its cauliflower mash in 2021. Its foray into low-carb eating may make it more appealing for people looking for healthier alternatives. In addition to following food trends, Qdoba Mexican Eats generally has its own reward program and mobile ordering app in an effort to make a diner’s experience more enjoyable and convenient.

Monetarily speaking, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. In addition, you should ensure that you are prepared for ongoing fees that will include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company's set net worth and liquid capital requirements.

Using trade area marketing software, Qdoba Mexican Eats may work to ensure that your store is in the best location possible for customers. While competition is healthy, too much of it may not allow for the most possible growth, spo you will want your Qdoba Mexican Eats location to be in a solid location.

How Do You Start a Qdoba Mexican Eats Franchise?

Qdoba Mexican Eats has a very specific set of franchisee candidate qualifications. You must be a U.S. citizen and may need to have five years of multi-unit relevant business ownership experience within the last ten years, knowledge of the market, and financial and strategy development experience. 

If you meet these qualifications, you may submit an initial inquiry through the form. A representative generally gets in touch with you if you are seen as a good fit. You might fill out a pre-qualification application and, if approved, receive the Franchise Disclosure Document. Once you have reviewed the document and sorted out any lingering questions, you typically attend a discovery day at company headquarters in San Diego, California to meet the Qdoba Mexican Eats executive team in person. If they give you the final approval, you can start developing your store. 

After going through in-store training and corporate training, you may soon open the doors to your very own Qdoba Mexican Eats location.

Find Your Perfect Franchise

Company Overview

About Qdoba Mexican Eats

Industry Food
Related Categories Mexican Food
Founded 1995
Leadership Keith Guilbault, CEO
Corporate Address 350 Camino De La Reina, #400
San Diego, CA 92108
Social Facebook, Twitter, LinkedIn, Instagram, YouTube, Pinterest

Business Overview

Franchising Since 1997 (26 years)
# of employees at HQ 128
Where seeking

This company is offering new franchisees throughout the US.

This company is offering new franchisees worldwide.

# of Units 643 (as of 2022)

Information for Franchisees

Here's what you need to know if you're interested in opening a Qdoba Mexican Eats franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Information Circle
$30,000
Initial Investment Information Circle
$476,800 - $1,069,700
Net Worth Requirement Information Circle
$750,000 - $1,000,000
Cash Requirement Information Circle
$350,000 - $1,000,000
Veteran Incentives Information Circle
$10,000 off franchise fee
Royalty Fee Information Circle
5%
Ad Royalty Fee Information Circle
1.75%
Term of Agreement Information Circle
10 years
Is franchise term renewable? Yes
Take Our Free Franchise Quiz!

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing Qdoba Mexican Eats has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training 360 hours
Classroom Training 9 hours
Ongoing Support
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Ad Templates
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed? No
Can this franchise be run from home/mobile unit? Information Circle
No
Can this franchise be run part time? Information Circle
No
# of employees required to run 15
Are exclusive territories available? Information Circle
No
Take our quick quiz to find your ideal franchise

Interested in ownership opportunities like Qdoba Mexican Eats? Request a free consultation with a Franchise Advisor now.

Franchise 500 Ranking History

Compare where Qdoba Mexican Eats landed on this year's Franchise 500 Ranking versus previous years.

Additional Rankings

Curious to know where Qdoba Mexican Eats ranked on other franchise lists? Find out below.

Sign Up for Our Franchise Newsletter

Stay up to date on the latest news and trends affecting the franchise industry.

Related Franchises

Are you eager to see what else is out there? Browse franchises that are similar to Qdoba Mexican Eats.

uBreakiFix

description
Electronics repairs

Jersey Mike's Subs

description
Subs and Philly cheesesteaks

Tropical Smoothie Cafe

description
Smoothies, salads, wraps, sandwiches, flatbreads

Pet Wants

description
Natural pet-food stores/delivery

Related Franchise Content

Catch up on the latest franchise news, trends, and more.

Business Plans

Unlocking Growth — The Power of KPIs in Driving Franchise Brand Success

Why it's critical to track your franchise goals and objectives.

Franchise

Free Webinar | November 8: Unlocking Financial Freedom: The Side-Hustle Franchise Path

Your aspirations to have an additional source of income can become a reality as a side-hustle business owner — and this free webinar will show you exactly how to do it. Register now →

Franchise

The 8 Things Franchise Investors Want to See in Your Business

If you're looking for investors, these are the 8 things they are looking for in your franchise business.

Business News

This Founder Walked-On to a Top College Basketball Team in the '90s. Today, He and Drew Brees Are Bringing the 'Walk-On Mentality' to Franchising.

Brandon Landry was so determined to play college basketball that he walked-on — tried out with no scholarship and made the team — at a major program. He's brought that same determination to the franchise business with Walk-On's Sports Bistreaux.

Franchise

Franchise Legalese Defined — A Deep Dive Into Franchising Definitions

Before you can decide if you should franchise, find out exactly what you're getting yourself into.

Business News

Opening a New McDonald's Franchise Will Be More Expensive in 2024

Starting January 1, franchise royalty fees will rise from 4% to 5% for new locations in the U.S. and Canada.

See more franchise content
Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022