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Franchise 500 2023
2024 Franchise 500 Rank
#130 Ranked #111 last year
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Initial investment
$139K - $410K
Units as of 2023
270 Increase 0.4% over 3 years

Are you ready to get tough on dirt? With Stanley Steemer Carpet Cleaner, you can do just that; they may provide one of the most well-known home and commercial cleaning services!

Stanley Steemer Carpet Cleaner may be able to clean anything and everything, including tiles, area rugs, oriental rugs, carpets, upholstery, hardwood, RVs, boats, and cars. Additional services provided could include water damage services, disinfection services, air duct cleaning, natural stone cleaning, and selling assorted cleaning products. 

Founded in 1947, Stanley Steemer Carpet Cleaner originated in Dublin, Ohio, and has since expanded to various locations across the U.S. Stanley Steemer Carpet Cleaner began franchising in 1972 and now boasts over 200 U.S. franchises and more than 50 company-owned locations.

Why You May Want to Start a Stanley Steemer Carpet Cleaner Franchise?

Stanley Steemer Carpet Cleaner has more than 70 years of experience providing cleaning services, and they strive not to compromise on quality. This may make their services sought after, as the brand name could be highly recognized. You may leverage the brand name to attract clients and boost your business. 

Additionally, Stanley Steemer Carpet Cleaner has been ranked in Entrepreneur’s Franchise 500 multiple times in the past few decades. This ranking is based on an evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability. 

Through the corporate training program, your technicians may undergo intensive training. They should be equipped to be exceptional commercial and residential cleaners, knowing how to adhere to safety practices as they work. 

What Might Make a Stanley Steemer Carpet Cleaner Franchise a Good Choice?

To be part of the Stanley Steemer Carpet Cleaner team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. You should also be prepared for ongoing fees that will include advertising, royalty, and potential renewal fees. 

The size of your facility will depend on the scale of your operation and the number of vans and equipment you'll need. Strategically pick your location so you can serve your customers more conveniently. You also may be able to operate your Stanley Steemer Carpet Cleaner franchise as a home-based business, meaning that you may not need a storefront.

How To Open a Stanley Steemer Carpet Cleaner Franchise

If you are ready to provide cleaning services to your community, you can open a Stanley Steemer Carpet Cleaner franchise. You can start the process of opening a Stanley Steemer Carpet Cleaner franchise by submitting an inquiry form. If you are seen as a good fit, a franchise representative may reach out to you to begin your journey. 

Before making any financial commitment or signing an agreement, it is crucial that you perform your due diligence and establish if this is the right opportunity for you. Speak to existing franchisees and ask the Stanley Steemer Carpet Cleaner team questions. If you reach all the necessary requirements, you may qualify to open a Stanley Steemer Carpet Cleaner franchise, and you can get started with an initial investment and relevant training.

Customers may turn to you with their trusted brand name behind you for a higher standard of cleaning. Soon, you may be running your cleaning franchise the Stanley Steemer Carpet Cleaner way! 

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Company Overview

About Stanley Steemer

Industry Maintenance
Related Categories Carpet & Upholstery Services, Home Repairs/Handyman Services, Miscellaneous Maintenance Businesses, Cleaning/Restoration
Founded 1947
Parent Company Stanley Steemer Int'l. Inc.
Leadership Justin Bates, President
Corporate Address 5800 Innovation Dr.
Dublin, OH 43016
Social Facebook, Twitter, LinkedIn, Instagram, YouTube

Business Overview

Franchising Since 1972 (52 years)
# of employees at HQ 177
Where seeking

This company is offering new franchises throughout the US.

# of Units 270 (as of 2023)

Information for Franchisees

Here's what you need to know if you're interested in opening a Stanley Steemer franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Information Circle
$20,000 - $100,000
Initial Investment Information Circle
$139,210 - $410,195
Royalty Fee Information Circle
Ad Royalty Fee Information Circle
to 4%
Term of Agreement Information Circle
10 years
Is franchise term renewable? Yes
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Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

In-House Financing Stanley Steemer offers in-house financing to cover the following: franchise fee, startup costs
Third Party Financing Stanley Steemer has relationships with third-party sources which offer financing to cover the following: startup costs, equipment, inventory

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training 60 hours
Classroom Training 50 hours
Ongoing Support
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Field Operations
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
Website Development
Email Marketing


Additional details about running this franchise.

Is absentee ownership allowed? No
Can this franchise be run from home/mobile unit? Information Circle
Can this franchise be run part time? Information Circle
# of employees required to run 16
Are exclusive territories available? Information Circle
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Franchise 500 Ranking History

Compare where Stanley Steemer landed on this year's Franchise 500 Ranking versus previous years.

Additional Rankings

Curious to know where Stanley Steemer ranked on other franchise lists? Find out below.

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Mold, bacteria, and virus testing and treatment; air-duct and dryer-vent cleaning

Chem-Dry Carpet & Upholstery Cleaning

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Chem-Dry Carpet & Upholstery Cleaning

Carpet, upholstery, wood floor, and area rug cleaning, tile and stone care, granite countertop renewal


Property damage restoration and remediation

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The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022