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2026 Franchise 500 Rank
#386 Ranked #376 last year
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Initial investment
$285K - $755K
Units as of 2025
468 Decrease 3% over 3 years

Company Overview

Brothers Michael and Aaron Serruya started their own frozen yogurt shop, Yogen Fruz, in 1986 in Toronto, Ontario, and began franchising a year later. In 1989, they expanded into the United States and now have locations operating around the world in both traditional and nontraditional locations.

About Yogen Fruz

Industry Food
Related Categories Miscellaneous Frozen Desserts, Frozen Yogurt, Ice Cream, Frozen Desserts, Desserts
Founded 1986
Parent Company International Franchise Inc.
Leadership Aaron Serruya, CEO
Corporate Address 210 Shields Ct.
Markham, ON L3R 8V2
Social Facebook, Twitter, LinkedIn, Instagram, YouTube, Pinterest, TikTok

Business Overview

Franchising Since 1987 (39 years)
# of employees at HQ 50
Where seeking

This company is offering new franchises in the following US states: California, Illinois, New York, Texas, Virginia

This company is offering new franchises in the following international regions: Asia, Europe (Western), Central America, Canada, South America, Mexico

# of Units 468 (as of 2025)

Information for Franchisees

Here's what you need to know if you're interested in opening a Yogen Fruz franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Information Circle
$25,000
Initial Investment Information Circle
$285,100 - $754,700
Royalty Fee Information Circle
6%
Ad Royalty Fee Information Circle
2%
Term of Agreement Information Circle
10 years
Is franchise term renewable? Yes
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Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training 56 hours
Ongoing Support
Purchasing Co-ops
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
SEO
Website Development
Email Marketing
Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed? No
Can this franchise be run from home/mobile unit? Information Circle
No
Can this franchise be run part time? Information Circle
No
# of employees required to run 4-7
Are exclusive territories available? Information Circle
Yes
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Franchise 500 Ranking History

Compare where Yogen Fruz landed on this year's Franchise 500 Ranking versus previous years.

Additional Rankings

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Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022