Operations & Logistics - Page 9

Keep your finger on the pulse of all things operations and logistics, from public relations strategies to cash flow tips and more, to maximize your business's success.

Marketing

5 Creative Ways to Earn Media Coverage Even When You Don't Have News

Positive, ongoing media coverage is more than just good brand awareness — but most organizations don't have news to share all the time. Marketing and PR teams need to get creative to keep that media coverage coming. Here are a few ideas.

Science & Technology

The Benefits and Drawbacks of AI Integration in HR Departments

See how AI is reshaping HR departments, revolutionizing processes, and driving enhanced efficiency in the workplace.

Marketing

5 Ways to Build and Maintain Valuable Relationships With Journalists — and Why It Matters

Building genuine relationships with journalists is essential in today's digital media world.

More Posts on Operations & Logistics

Starting a Business

I Accidentally Became a Successful Entrepreneur. Here Are 5 Mistakes I Learned to Avoid When Starting a Business

PR is, at its core, storytelling. And the story of my now-thriving solo-owned business has been fraught with as many mistakes as successes, as many fall down the ladder as steps up. It's from my missteps, in fact, that I learned even more than from my triumphs, and this article presents 5 of my biggest blunders on the road to a flourishing small business.

Operations & Logistics

How Public Relations Builds Trust and Credibility for Your Startup

Learn how PR strategies like media connections, brand storytelling and customer relationship management can promote and maintain a thriving business

Operations & Logistics

In a Downturn, It's Not Enough to Have Good Financials — Brand Visibility Is the New Currency.

Visibility has proven to be tied to making more money and being more successful. I've been asked by many founders how they can generate visibility successfully and quickly, so here are my tips.

Operations & Logistics

The Delicate Dance Every HR Person Must Master

Practice the steps needed to balance the push and pull of human resources and become a star!

Marketing

5 Questions to Ask a PR Pro Before Hiring Them

You probably haven't considered asking these questions, but they're a great way to find the right PR firm for your business.

Growing a Business

5 Key Tips to Restore Your Reputation After a PR Crisis

A PR crisis is always negative, but by using these five tips, the damage can be limited.

Leadership

How to Stop Your CEO's Reputation From Damaging Your Business

Amidst company leaders going viral for callous and unsympathetic communication, here's how to make sure your CEO's reputation is helping, not hindering, your company.

Thought Leaders

After Her Brother's Death in Iraq Became News, a PR Strategist Learned Firsthand Why the Way We Tell Stories Matters — and It Changed Her Career

Ami Neiberger, a communications strategist and media-relations expert for more than 20 years, says there's a "fine line to walk" when it comes to sharing our most vulnerable moments.

Leadership

Why Organizations Must Take a More Modern Approach to HR — and How to Do It

HR teams need to evolve by taking a modern, employee-centric approach to HR. Here's why and how to do it.

Marketing

How Modern PR Differs From Traditional PR — and Why It's a Crucial Part of Any Successful Business Strategy

In this article, we'll explore what modern public relations means, how it differs from traditional PR, and the role it plays in today's rapidly evolving digital landscape.

Operations & Logistics

3 Tips to Ensure Your HR Department is Properly Empowered to Protect Your Employees and Business

By hiring the right HR staff, establishing clear protocols, and never hesitating to fire toxic employees, you can protect your people and your business from harm.