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Simple Ways for Entrepreneurs to Build Their Presence The more you give, the more you get.

By Charlene Walters, MBA, PhD

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Opinions expressed by Entrepreneur contributors are their own.

Being an entrepreneur is all about getting out there. You can build your presence in a number of ways. The first is by communicating with those in your network regularly. Think about the value you're able to provide to others. How can you help them? Are you able to connect them with someone who can further their business? Can you provide some other type of support? Reach out by phone, email and in person. Attend networking events and meetings. Take advantage of all the wonderful people in your circle and always assist when you can.

You can also build presence by creating thought leadership pieces. These can be videos or in written form. What knowledge or tips can help others and entice them to want to hear more from you? Be consistent and be thoughtful about what you're putting out there.

When you give, you get a lot in return. Be sure to volunteer. You'll meet a lot of terrific people and have a positive impact on society at the same time. It will also attract others to your business and make you a more interesting person. Remember that building presence won't happen overnight. Stick with it and you'll be surprised at the results.

Need some help with this, or have other questions? Book a consulting session with me on Entrepreneur's Ask an Expert platform. My schedule is always up to date, and you can even record the meeting if you'd like. Hope to speak with you soon!

Charlene Walters, MBA, PhD

Entrepreneurship Coach, Business & Branding Mentor, Author, Speaker, Executive

Need a mentor, accountability partner or co-strategist? Charlene Walters is a Business/Branding expert who developed a Digital Entrepreneurship MBA program. She is also an entrepreneur and has held a variety of sales, management and marketing roles at startups and larger corporations. Charlene enjoys combining her knowledge and love of marketing and business strategy with her passion for innovation and desire to help others succeed. Her biggest fulfillment comes from working one on one with entrepreneurs to launch their startups, hone their personal brands and further their business strategies and entrepreneurial goals. 

Charlene is also the author of Launch Your Inner Entrepreneur: 10 Mindset Shifts for Women to Take Action, Unleash Creativity and Achieve Financial Success,  a guidebook for entrepreneurs and aspiring entrepreneurs to develop the mindset needed to successfully launch and grow their businesses, and Own Your Other, a memoir about overcoming tragedy/loss and moving forward in life based on her own personal experience. As part of that, she serves as a speaker and mentor to others, and writes and contributes to numerous publications on business and motivational topics.

Charlene also specializes in consulting, curriculum and content creation, thought leadership development, and social media and business startup/growth strategies. She has created and taught numerous business/marketing courses and workshops and mentored many entrepreneurs and innovators.

Charlene completed a BA in English at The University of Connecticut, an MBA/Management at St. Thomas University, and a PhD in Business Administration/Marketing at Northcentral University where she researched Consumer Internet Behavior and analyzed why consumers choose to make purchases on one site versus another.

Charlene lives in Charlotte, North Carolina and is a writer, entrepreneur, life enthusiast and mother of two. She looks forward to helping you achieve your business and personal goals. 

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