📺 Stream EntrepreneurTV for Free 📺

How to Train Your Brain to Stay Positive Three tips to help you keep a optimistic outlook on the challenges of running a business.

By Nadia Goodman

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

As an entrepreneur, conquering challenge and failure is essential to the success of your business. You can learn to cultivate that resilience by training your brain to stay positive when times are tough.

"People tend to have a cognitive bias toward their failures, and toward negativity," says Matthew Della Porta, a positive psychologist and organizational consultant. Our brains are more likely to seek out negative information and store it more quickly to memory.

Of course, that bias is not always bad. Acknowledging problems and facing failures can lead us to better solutions. But too often, we go overboard, and beat ourselves up for our failures or let ourselves dwell in the negative.

By consciously increasing our focus on the positive, we start to even the balance. We find a happy medium where we can address failures and challenges without letting them get us down, leaving us more motivated, productive, and likely to succeed.

Try these three tips to help you train your brain to stay positive

1. Express gratitude.

Negative events loom large unless you consciously balance them out. "When you're faced with challenges, it's important to take stock of what's going well," Della Porta says. Thinking about the good in your life can help balance that bias, giving your brain the extra time it needs to register and remember a positive event.

To help your brain store positive events, reflect on what you're grateful for and why at least once a week. Write down your blessings, such as the opportunity to pursue a career you love or a family that supports you. If you prefer a daily habit, then keep a nightly log of good things that happened that day. "Just keep it very short," Della Porta says. "If you try to hammer [gratitude] home, then it becomes mundane." Day One, a journaling app for Apple devices ($4.99), or OhLife, a free email-based journal, can to help you do this.

2. Repeat positive affirmations.

As any politician or advertiser knows, the more often you hear a message, the more likely you are to believe it. The same goes for messages about who you are and what you are capable of doing. By repeating positive affirmations with conviction several times each morning, you are training your brain to believe them. "Over time, you'll start to internalize them," Della Porta says. Repeat your affirmations silently if you feel self-conscious.

Choose two to three affirmations that represent your values and goals, such as 'I can handle whatever comes my way,' 'There is plenty of time,' or 'I'm getting better every day.' The repetition will influence the way you interpret negative events, making you more resilient. "Especially if you're predisposed to negative thinking, this can be extremely effective," Della Porta says.

3. Challenge negative thoughts.

Each time a negative thought arises, we choose how to respond. If left to our own devices, we tend to dwell. Our brains home in on negative events so they seem much bigger and more significant than they are. To combat that, start by imagining the thought as separate from yourself, as something you can observe and deconstruct. "Get in the habit of distancing yourself instead of dwelling," Della Porta says.

Next, challenge negative thoughts that are unfairly self-deprecating. For example, if your startup doesn't get the traction you hoped, you might think, "I'm a failure." That's untrue and unproductive. Instead, practice interpreting the same event differently. You might say, I worked really hard but I didn't account for a quirk of the market, so I'm disappointed, but now I'm going to try again with new information. That interpretation is gentler, truer, and more proactive. "At first, [this strategy will] be hard and you'll think it doesn't work," Della Porta says. "But over time, it'll become automatic and negative thoughts will be less likely to come up. No one does this naturally; you have to learn and practice."


Nadia Goodman is a freelance writer in Brooklyn, NY. She is a former editor at YouBeauty.com, where she wrote about the psychology of health and beauty. She earned a B.A. in English from Northwestern University and an M.A. in Clinical Psychology from Columbia University. Visit her website, nadiagoodman.com.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Starting a Business

Most People Have No Business Starting a Business. Here's What to Consider Before You Become an Entrepreneur

You need to find the right business opportunity at the right time and take the right steps to beat the odds.

Leadership

AI vs. Humanity — Why Humans Will Always Win in Content Creation

With the proliferation and integration of AI across organizations and business units, PR and marketing professionals may be tempted to lean into this new technology more than recommended.

Growing a Business

Who You Hire Matters — Here's How to Form a Team That's Built to Last

Among the many challenges related to managing a small business, hiring a quality team of employees is one of the most important. Check out this list of tips and best practices to find the best people for your business.

Leadership

This Leadership Technique is the Secret to Optimal Team Performance

Through my experience in business, I've found one particular leadership technique that works better than others.

Management

7 Ways You Can Use AI to 10x Your Leadership Skills

While technology can boost individual efficiency and effectiveness, it's essential to balance their use with human intuition and creativity to avoid losing personal connection and to optimize workplace satisfaction.

Business News

Passengers Are Now Entitled to a Full Cash Refund for Canceled Flights, 'Significant' Delays

The U.S. Department of Transportation announced new rules for commercial passengers on Wednesday.