Ending Soon! Save 33% on All Access

Is Your Team Bad At Collaboration? This Video Can Help Fix The Problem Keith Ferrazzi of Ferrazzi Greenlight explains new ways to collaborate, and why the old myths of collaboration are wrong.

By Entrepreneur Staff

Collaboration has always been central to getting work done, but today companies are rethinking how, when and where they collaborate.

"I think there's a myth associated with collaboration and one of those primary myths is that broad-based collaboration slows down innovation and slows down the pace of change," says Keith Ferrazzi, an award-winning speaker, philanthropist, and bestselling author of the new book Competing in the New World of Work. "It's not true, and in the last few years, we have seen that in the new world of work, inclusion and speed are no longer enemies. We can leverage online collaboration tools and begin to crowdsource ideas with the broadest numbers of individuals to accelerate innovation from more diverse inputs."

According to Ferrazzi, collaboration has everything to do with how employees show up for work. Ferrazzi's research shows that 74% of team members are conflict-avoidant and lack the courage to speak their minds, and 72% of team members do not believe that they and their peers collaborate on the most important business problems. Exceptional teams re-contracted a new social contract among that team and rethought the behaviors they needed to work on to achieve their immediate objectives. Finding out if your team is encumbered by hierarchy and control is crucial because it could stop them from innovating. Peer-to-peer accountability is equally important because it allows you to critique and challenge each other, building a strong foundation where all are committed to each other.

"Remote meetings are another form of collaboration," Ferrazzi says, "and what we found is that many organizations failed to utilize remote tools effectively. Our research shows how we need to reengineer meetings in a remote setting. Every layer of the collaborative stack needs to be innovative and needs to be practiced differently."

One of the most powerful tools he saw underutilized was breakout rooms. There was a higher degree of psychological safety in small breakout rooms within meetings. Everyone's voices were heard, and they opened a shared document to add the input afterward.

Ideas like these will help you come together with your team with a shared commitment to each other. The experience will be invigorating and your productivity will skyrocket.

To hear more about how Ferrazzi is leveraging online collaboration tools and how you can develop high return practices, watch the video above. It is an excerpt from a longer course he produced.

Entrepreneur Staff

Entrepreneur Staff


For more than 30 years, Entrepreneur has set the course for success for millions of entrepreneurs and small business owners. We'll teach you the secrets of the winners and give you exactly what you need to lay the groundwork for success.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Growing a Business

Want to Expand Your Market Overseas? Here's Everything You Need to Know About Global Logistics in 2024

With rising geopolitical tensions and changing market conditions it can be hard for businesses to navigate supply chain logistics even in a post-pandemic world. Here are three tips from the CEO of an international customs brokerage.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Social Media

How To Start a Youtube Channel: Step-by-Step Guide

YouTube can be a valuable way to grow your audience. If you're ready to create content, read more about starting a business YouTube Channel.

Business News

Elvis Presley's Granddaughter Fights Graceland Foreclosure, Calls Paperwork 'Forgeries'

The 13.8-acre estate was scheduled to be sold in a public foreclosure auction on Thursday. Presley's granddaughter and heir, Riley Keough, is fighting to save Graceland in court.

Business News

Kickstarter Is Opening Up Its Platform to Creators and Making Big Changes to Its Model — Here's What's New

The company noted it is moving beyond traditional crowdfunding and making it easier for businesses to raise more money.

Business News

Target Is Lowering Prices on Thousands of Items — Here's Where You Can Expect to Save

The news was announced ahead of Target's Q1 2024 earnings call, expected to occur Wednesday at 10 a.m. EST.