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The Best Approach to Overcoming Adversity Bev Founder and CEO Alix Peabody talks about how her company thrives by focusing on itself instead of its competitors.

By David Meltzer

Opinions expressed by Entrepreneur contributors are their own.

On this episode of The Playbook, Bev Founder and CEO Alix Peabody shares her insights on:

  • The main reason why most entrepreneurs seem a "little crazy" [3:11].
  • Why Peabody never focuses on what her competitors are doing and only focuses on Bev [6:40].
  • The most important lesson she's learned about how to manage cash flow as her company grows [11:18].
  • Why the current business environment gives entrepreneurs the opportunity to build the business they want [13:51].

Related: How to Find the Mental Strength to Overcome Any Adversity

David Meltzer

Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach

David Meltzer, co-founder of Sports 1 Marketing and host of Entrepreneur's podcast, “The Playbook”, is a Top 100 Business Coach, global public speaker and three-time international best-selling author who has been honored by Variety as “Sports Humanitarian of the Year”.

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