You can be on Entrepreneur’s cover!

Nintendo Unveils First 'Quality of Life' Device: a Non-Wearable Sleep Tracker The hand-sized device incorporates radio frequency sensors to measure sleep patterns and report back to users with analytic graphs.

By Geoff Weiss

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Today, Nintendo chief executive Satoru Iwata shed some light on the company's formerly announced foray into Quality of Life (QOL) devices, or non-wearable tech products aimed to help consumers monitor their health.

A hand-sized sleep monitor will be the Japanese gaming giant's first product launch from its QOL initiative. Placed on users' bedside tables, the device incorporates radio frequency sensors to measure body movement, breathing and heartbeat, Iwata said today at an investor presentation. Fatigue measurement and other sleep deprivation data will then be transmitted to cloud servers, analyzed and sent to users in graphs.

The device marks a collaboration between Nintendo and US-based ResMed, a medical equipment developer, according to Reuters. It is slated to launch in the fiscal year ending March 2016.

Related: What You Can Learn From Nintendo's Weird and Wonderful 125 Years

As Nintendo is primarily known for its landmark video game franchises like Super Mario Bros., Pokemon and The Legend of Zelda, Iwata noted that the QOL products would boast a gamification aspect. "By using our know-how in gaming...to analyze sleep and fatigue, we can create something fun," he said.

While Nintendo has had success before in the health and fitness space with its Wii Fit series, that product launched long before a slew of popular fitness wearables from Fitbit, Jawbone, Nike -- and today, Microsoft -- flooded the market, notes The Verge.

However, in announcing the QOL strategy back in January, Iwata said that Nintendo would employ a "leapfrog strategy," bypassing mobile phones and wearable tech to develop standalone devices.

While Nintendo has struggled in recent years in the wake of hugely popular mobile games, the company reported surprisingly triumphant second-quarter earnings yesterday, stating it was on track to post its first annual profit in four years.

Related: How Much Sleep Do You Really Need?

Geoff Weiss

Former Staff Writer

Geoff Weiss is a former staff writer at Entrepreneur.com.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Side Hustle

He Took His Side Hustle Full-Time After Being Laid Off From Meta in 2023 — Now He Earns About $200,000 a Year: 'Sweet, Sweet Irony'

When Scott Goodfriend moved from Los Angeles to New York City, he became "obsessed" with the city's culinary offerings — and saw a business opportunity.

Data & Recovery

Better Communicate Data with Your Team for $20 with Microsoft Visio

Visio features a wide range of diagramming tools that can support projects across all industries.

Growing a Business

How To Leverage Social Media to Optimize PR Success and Increase Your Brand Awareness

Entrepreneurs can establish authority and trust in their industries through the strategic use of social media, leveraging platforms for podcast appearances, guest posts, and consistent, quality content that aligns with their brand's mission.

Science & Technology

AI Will Radically Transform the Workplace — Here's How HR Teams Can Prepare for It

HR intrapreneurs are emerging as key drivers of AI reskilling, thoughtful organizational restructuring and ethical integration, shaping an inclusive future where technology enhances both efficiency and employee development.

Business News

Some Costco Stores Are Now Selling a Frozen Item That Looks Just Like a Trader Joe's Fan Favorite

The Frozen Kimbap is a Trader Joe's cult favorite, and now a version can be found at Costco, too.