Former Zillow Execs Target $1.3T Market Co-ownership is creating big opportunities for entrepreneurs.

By StackCommerce Edited by Jason Fell

Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

StackCommerce
Spencer Rascoff (left) and Austin Allison

Spencer Rascoff co-founded Zillow. Austin Allison sold his company to Zillow for $125 million. Now they've teamed up to co-found Pacaso and transform the $1.3T vacation home market.

Pacaso's streamlined digital marketplace is leading the co-ownership revolution, making luxury vacation homes accessible, fully utilized, and hassle-free. And the results speak for themselves: nearly $1 billion in transactions, 1,500+ happy homeowners, $100 million+ in gross profits, and impressive growth on their H1 2024 earnings, the company says.

With properties in 40 markets, Pacaso is using co-ownership to make luxury vacation homes accessible worldwide. And this is just the start. Even better – investors can join for just $2.80 per share.

Next-generation co-ownership

Pacaso's co-ownership model is powered by proprietary tech and an innovative structure that eliminates the headaches of traditional vacation home ownership. Here's how it works:

  • Seamless transactions: Clients easily buy, finance, and resell shares of luxury homes through Pacaso's intuitive platform.
  • Turnkey ownership: Pacaso handles maintenance, scheduling, and furnishing; owners simply enjoy their vacation homes.
  • Maximized value: Homes that once sat empty 90% of the year now stay occupied nearly year-round, benefiting owners and local economies.

And the demand for their services and expertise is real. Co-ownership is growing 21% annually in the U.S., and Pacaso homes have appreciated nearly 10% since 2021 – roughly double the growth of the broader luxury market.

Dominating a $1.3 trillion market

Pacaso is leading the charge in the $1.3 trillion U.S. vacation home market, combining real estate innovation with tech-driven efficiency to generate multiple revenue streams. These include transaction service fees on every sale, recurring property management fees, and exclusive financing options tailored to co-owners.

The platform's global reach is growing quickly, with recent market expansions in Paris and London. In fact, Pacaso's first Paris property sold out so fast that they purchased a second – on the same street. Now, as they scale, Pacaso's unique model is poised to dominate the vacation home segment.

Why investors are paying attention

There are many reasons top firms like SoftBank and Maveron have already backed Pacaso, including:

  • Proven leadership: Pacaso's founding team helped grow Zillow to a $16 billion valuation.
  • Strong growth metrics: Nearly $1 billion in transactions, over $100 million in gross profits, and a 38% year-over-year increase in adjusted gross profit in H1 2024.
  • Surging demand: 40% of Americans want to buy a vacation home in the next year (Coldwell Banker), and co-ownership is growing 21% annually in the United States

As Pacaso's growth accelerates, their share price will change May 29 to reflect the full 2024 performance. Until then, investors can join this co-ownership boom for just $2.80 a share.

Claim your stake in Pacaso today and be part of this market's next big disruption. Visit invest.pacaso.com to learn more.

This is a paid advertisement for Pacaso's Regulation A offering. Please read the offering circular at invest.pacaso.com.

StackCommerce

Account Manager

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

Warren Buffett Says to Forget About 10,000 Hours of Practice — If You Want to Master Something, Do This Instead

At the 2025 Berkshire Hathaway shareholders meeting, the "Oracle of Omaha" described the systematic approach to success that has worked so well for him over his storied career.

Business News

Klarna Is Hiring Customer Service Agents After AI Couldn't Cut It on Calls, According to the Company's CEO

Klarna released an AI chatbot and implemented an AI-induced hiring freeze last year.

Business News

FedEx Board Member Selected as New Postmaster General

Former Waste Management CEO David Steiner has been selected as the country's 76th Postmaster General.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Growing a Business

Here's How Scaling a Business Really Works (It's Not What You Think)

Scaling isn't just about growth. It's about reinvention.

Business News

IBM Replaced Hundreds of HR Workers With AI, According to Its CEO

IBM CEO Arvind Krishna said the move led to more hiring in other areas.