Get All Access for $5/mo

Bring the Power of Real-Time 3D Gaming to the Industrial World Industry-specific tools allow non-gaming industries to integrate customized 3D solutions for AR, VR, and more.

By StackCommerce Edited by Jason Fell

Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

StackCommerce

Companies across every industry are looking for ways to provide more immersive and interactive experiences for their customers, and to use those experiences to work more creatively and efficiently. So where are enterprise brands turning to create those experiences?

Increasingly, the technology behind many of today's video games – immersive, real-time 3D – is now empowering industrial users to build next-generation experiences. Building on its gaming foundation, Unity recently released Unity Industry, a bundle of premium tools that enables developers, artists, and engineers across industries to build and deliver custom real-time 3D experiences for augmented reality (AR), virtual reality (VR), mobile, desktop, and web.

Unity Industry became widely available to anyone to purchase online in late July, making it easier for industrial users to get started with real-time 3D. For the first time, professional industries like manufacturing, auto, retail, and energy, had a dedicated set of Unity tools to create immersive VR and AR experiences and build digital twins.

From retail to automotive.

As the real world continues to merge with virtual ones at increasing speed, we've seen the automotive industry progressively embrace real-time 3D to build vehicles, improve manufacturing processes and enhance in-car technology. At Mercedes-Benz, real-time 3D is powering the infotainment of its new operating system across its vehicle portfolio. The in-vehicle software experience is paramount to luxury buyers, and 3D capabilities from Unity help them meet the demand for more visual fidelity and immersive experiences.

In the energy industry, real-time 3D is changing the way large-scale solar projects are designed, created, and operated. In the construction world, streamlined creation of real-time 3D experiences takes minutes instead of days to optimize large design models. And in the federal government, immersive 3D experiences are helping prepare for natural disasters by building bases capable of withstanding major catastrophic events.

What industrial users need.

Unity Industry focuses on several key offerings tailored for industrial use cases:

The Unity Editor allows you to build immersive AR and VR experiences, providing powerful physics tools to simulate anything, including sales and marketing configurations, assembly lines, entire factory floors, complex machinery, traffic, buildings, or digital twins of entire buildings.

Unity Industry also includes the Pixyz Plugin, which allows you to use existing 3D data to create unique 3D experiences. Creators in many industries are using Pixyz to bring their CAD and 3D data interactively into their real-time 3D experiences made with Unity without any expertise needed.

Plus, Industry includes dedicated tech support from Unity engineers, access to on-demand training, and other services to help address the specific needs of each industry and company.


See how the exciting tools available through Unity Industry can help create custom real-time 3D experiences to help your business move forward.
StackCommerce

Entrepreneur Leadership Network® Contributor

Account Manager

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Culture

Inflation's Next Victim Is Your Freedom — Here's Why

We get it… Most people are tired of hearing the same old story about how the American Dream is dead; however, there's a different, more bleak aspect to that reality that far too few people have yet to realize.

Business Solutions

Set Your PC-Using Employees Up with Windows 11 Pro for $25

This updated operating system features top-of-the-line security, AI support, and more.

Living

How Adopting a 'Miracle Mentality' Can Transform Your Life

On this episode of 'The Jeff Fenster Show,' Tim Storey shares his insights on the role of mentors, the importance of humility, and the keys to achieving success.

Growing a Business

Free Webinar | July 10: How to Get Your Products Sold in Stores

Join Ross MacKay, co-founder of Daring and founder of Cadence, as he shares his expertise on successfully getting your products onto store shelves. With experience in placing products in over 40,000 stores nationwide, Ross will provide actionable insights on creating a demand-driven brand from the start.

Business Solutions

Download Images in Bulk with This $30 Lifetime Subscription

This Imaget Bulk Image Downloader enables batch image downloading with 100-percent quality retention.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.