LittleBits Founder: To Boost Creativity, We Must Demystify Technology Ayah Bdeir believes that everyone can be an inventor but people can get intimidated by a lack of understanding.

By Nina Zipkin

Ayah Bdeir built her startup LittleBits to help anyone gain a greater grasp of how technology actually works. Her company sells DIY kits that use open source building blocks. These pieces help users understand not just how a grand scale connected home could actually function, but how to design a solution of their own.

"The risk that we run as a society of not understanding technology [and] the world around us, is that we become passengers in our life. We become passive consumers of technology," says Bdeir. "I really believe that it's causing us to be less creative as a society and to be less adaptable to the problems that we have in the world."

For more from Ayah Bdeir and how to gain that creative confidence, watch this short video.

Related: Tour LittleBits, the Store for Inventors of All Ages

Nina Zipkin

Entrepreneur Staff

Staff Writer. Covers leadership, media, technology and culture.

Nina Zipkin is a staff writer at Entrepreneur.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.

Editor's Pick

Related Topics

Business News

Kevin O'Leary Says to 'Survive the Rest of Your Life' You'll Need This Hefty Amount in Your Bank Account

The "Shark Star" explained the concept of passive income based on interest rates.

Business News

Amazon Is Offering Students $25 Flights Home for the Holidays

Amazon partnered with StudentUniverse to sell thousands of $25 tickets for Prime Student members.

Leadership

How to Build a Socially Responsible Employer Brand (and How It Can Help You Tackle Attrition)

People of all ages and from all generations have become skeptical about companies' corporate social responsibility efforts. Here's how to fold social change into all the fibers of your corporation's brand.

Business News

George Santos Is Making Six Figures on Cameo, According to a New Report

He's on a path to eclipse his $174,000 Congressional salary.

Leadership

How to Lead With a Balanced Sense of Optimism When The Future Looks Bleak

This approach can help conscientious leaders maintain good morale and results even through uncertain times.

Growing a Business

6 Signs You Need an Executive Assistant

Executive or virtual assistants perform much more diverse functions than most people realize. Here are six signs you need to hire one.