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Why E-Sports Are the Great Equalizer The CEO of OverActive Media explains how e-sports fan engagement compares to more traditional sports.

By David Meltzer

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Opinions expressed by Entrepreneur contributors are their own.

On this episode of The Playbook, Entrepreneur Network partner David Meltzer sits down with Chris Overholt, CEO of OverActive Media, who shares his thoughts on:

  • Why he defines esports as a physical expression of a cognitive ability [3:03].
  • How the inclusive nature of video games creates countless opportunities for growth [5:14].
  • Why the engagement levels of some esports leagues "blow away" numbers for traditional sports leagues like the NBA [10:41].
  • His best piece of advice for a young person who wants to get involved in the business of sports or esports [15:03].

Related: Crafting a Powerful Pitch With the 3-Minute Rule

David Meltzer

Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach

David Meltzer, co-founder of Sports 1 Marketing and host of Entrepreneur's podcast, “The Playbook”, is a Top 100 Business Coach, global public speaker and three-time international best-selling author who has been honored by Variety as “Sports Humanitarian of the Year”.

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