Branding
Personal Branding
13 Fun Facts That Will Make Your 'About Me' A Lot Less Boring
Don't let your professional bio fall flat. Here's some advice on how to inject a bit of personality.
Cannabis
Branding Your Business and Crafting Your Story in the Cannabis Industry
Learn the essentials about getting your business ready for its market debut.
More From This Topic
3 Things To Know
Ambien Claps Back at Roseanne, Walmart Offers a Big Perk and Dick's Sales Soar. 3 Things to Know Today.
Stay in the know in 60 seconds.
Ask Entrepreneur
This Entrepreneur Shares How She Built an Audience Without Advertising
When most platforms wouldn't even allow this company to advertise on their sites, the founder had to get creative.
Ready for Anything
How to Name (or in Some Cases, Rename) Your Company
Naming a company is hard, and founders often get it wrong.
The Digest
How Curiosity Propelled the Entrepreneur Behind Justin's to Grow a $100 Million Brand
Justin Gold kept asking himself questions, which led to the founding of his business, new product ideas and finally a $286 million acquisition.
Ecommerce
3 Branding Secrets for Ecommerce Success on Amazon
Going the extra mile is essential when building your ecommerce brand.
Infographics
How to Market to Moms: 5 Insights Brands Should Know (Infographic)
With 85 million moms in the U.S., it's safe to say their opinions are highly influential.
Personal Branding
14 Personal Branding Tips for Aspiring Freelancers
Here are some ways you can set yourself apart in the highly saturated freelance market.
Open Every Door
Giada De Laurentiis Shares How She Busted Down Doors and Became a Big Name in the Food World
The author, TV star and restaurateur reveals how she makes the most of every opportunity.
Branding
Kanye West's Most Controversial Moments
Is the outspoken musical genius destroying or helping his personal brand?
Branding is a marketing strategy that involves creating a differentiated name and image -- often using a logo and/or tag line -- in order to establish a presence in the consumer’s mind and attract and keep customers.
Branding strategies: Some branding strategies and questions to ask yourself when researching your brand can be found in these articles: “4 Questions to Ask When Perfecting Your Personal Brand” and “It's Not You, It's Your Story: Why Branding Matters.”
