Branding
From personal branding or corporate business branding, entrepreneurs know a strong branding strategy and design are imperative to success. Learn more, here.
'$220,000 in 3 Months': These Friends — One a Former Apple Engineer — Started a Side Hustle By Revamping an 'Unruly, Ugly' Product in Their Garage
Cristina Ashbaugh and Kelly McGee launched Yardsale to solve a common but often overlooked problem.
He Immigrated to the U.S. and Started a Business. It's 'Not the Sexiest' But Sells Over 6,000 Units Daily — Up to $25,000 Apiece — Anyway.
When 16-year-old Amir Loloi emigrated from Iran, he didn't intend to stay in the U.S. forever. Then those plans changed.
How to Turn Your Podcast Into a Movement That Inspires and Converts
Build a podcast that engages audiences and transforms your brand by following these four strategies.
How the Trump-Harris Election Shed Light on the Flaws in Traditional PR — and How Businesses Can Adapt
Get your brand ready for the new realities of a changing media landscape.
More Posts on Branding
How to Supercharge Your Brand With Celebrity and Influencer Partnerships
There's nothing quite like the power of celebrity to bring awareness and attention to your products and services. Here are a few pointers for how you can leverage a well-known personality to drive your marketing objectives on just about any budget.
Precisely Match 200,000+ Colors Instantly With This Tiny Tool for 40% Off
Grab colors from any object around you and add them to your graphic design applications.
Meet the Millennial Founder Who Built a $10 Billion Startup On an Ancient Philosophy: 'There's No Better System Than Nature'
With Notion, Ivan Zhao built a digital workspace that Gen Z is flocking to. The key to his success? Consider the humble beetle.
'My Whole Life Changed': This 28-Year-Old's Side Hustle Made $10,000 in the First Month. She Quit Her Job and Is About to Hit $10 Million.
Gia Mezz was tired of seeing fast fashion on the rise — so she launched her own business.
Your IPO Could Fail If You Don't Follow These Communication Strategies
Effective communication strategies are key to ensuring a successful transition to the public market, especially as IPO activity surges. PR and marketing teams play a vital role in shaping a company's narrative, managing media relations and building investor trust throughout the IPO process.
What to Do If TikTok Is Banned — Protect Your Brand With This 5-Step Action Plan
Here are some actionable strategies to help creators and entrepreneurs safeguard their brands from the potential TikTok ban.
How Introverts Can Lean Into Their Strengths and Unleash Their Personal Branding Superpower
Introverts are just as well-equipped as extroverts to share their thoughts and messages on social media platforms. Learn why and some tips on how to build confidence and get started on your personal branding journey.
What Every Business Leader Can Learn From Dutch Bros' People-First Culture
The coffee chain is turning employees into owners of the customer experience.
Beware the Brand Imitation Trap — Why Copying Giants Like Nike Could Kill Your Startup
Many brands today fall into the imitation trap, thinking that copying successful brands will bring them the same success.
How Meta Generated $32 Billion in Ad Revenue Last Quarter — and How You Can Create Million-Dollar Weekends Using the Same Strategies
Meta's staggering $32 billion quarterly ad revenue isn't just about size; it's about strategy, systems and execution as well.
These Brothers Started a Business to Solve a Smelly Problem. It Led to $85 Million: 'Massive White Space.'
Christian and Justin Arquilla were both working in finance before they took a chance on entrepreneurship.