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Branding

Influencer Marketing

7 Pillars of Being an Influence in Your Market

Discover the characteristics you'll need to grow your brand.
Branding

This Mindset Shift Is Key to Building a World-Class Network

Your peers, not a remote billionaire, are the foundation of a strong network.
Customer Service

Small Businesses That Encourage Tipping Are Killing Their Brand

The tip cup by the register tells customers you would rather your team panhandle than pay them decently.
Branding

4 Ways to Overcome Post-Holiday Blues

In order to prevent the post-holiday blues, you have to do a little bit of planning and accept that it is over so that you can get back to the right mindset.
Branding

Safeguarding Your Brand in Trump's Social Media World

The President-elect's willingness to slam individuals and specific companies on Twitter is a new concern for brand defenders.
User-generated Content

5 Reasons Ecommerce Brands Should Leverage User-Generated Content

Get your customers to market your brand for you by providing them opportunities to create user-generated content.
Branding

4 Reasons Your Brand Is Behind on Mobile - And How to Catch Up

Companies that fail to maximizing their mobile presence put the future of their business at risk. But that doesn't have to be you.
Content

How to Be Interesting When Everything Has Already Been Said

Knowing how to tell your story makes all the difference.
Branding

5 Ways Your Business Can Protect Its Online Brand

When new customers Google your brand, do they like what they see?
Branding

4 Strategies That Drive Brand Loyalty

Your organization likely has some brand advocates constantly engaging on social media. So, surprise them.
Personal Branding

How to Build a Personal Brand That Elevates Your Company

Who are you, and what can you contribute? Once your consumer audience knows these things, you're on your way.
Video Marketing

8 Holiday Tips for Better Branded Video Content

Strengthen your brand image through appropriately themed video content.