Media Coverage

News and Articles About Media Coverage

How to Pitch the Media and Get More Coverage
Media Coverage

How to Pitch the Media and Get More Coverage

It isn't easy to break into the media space, but these tips can help.
5 Tips to Nailing Your Media Appearance and Generating More Opportunities
Take It From The Pros

5 Tips to Nailing Your Media Appearance and Generating More Opportunities

Give better answers and get better results with these five easy steps.
Pitching Your Business to a Journalist? Here's What Works.
Editor's Note

Pitching Your Business to a Journalist? Here's What Works.

Yes, a pitch can lead to a story -- you just need to know how to get our attention.
Jason Feifer
How to Get Media Attention for Your Business, Brand, Book or Product
Media Coverage

How to Get Media Attention for Your Business, Brand, Book or Product

Pitching media the right way can really boost your business.
Don't Think Sending Free Stuff to Editors Will Get You Covered
Editor's Note

Don't Think Sending Free Stuff to Editors Will Get You Covered

Coverage can't be bought. You can send us stuff if you'd like, but that doesn't mean we'll write about you.
Jason Feifer
5 Steps for Acing Your Media Outreach
Media Coverage

5 Steps for Acing Your Media Outreach

Approaching the media the right way is only one part of the big picture.
When to Spend on PR and When to do It Yourself (or Not at All)
Public Relations

When to Spend on PR and When to do It Yourself (or Not at All)

You sold your story to your customers. You can sell it to the media too.
Jon Bier
How to Build Your Brand as a Subject Matter Expert
Expertise

How to Build Your Brand as a Subject Matter Expert

Make people stop and listen when you speak, or write about what you know best.
Business Rockstars
The New PR: 5 Content and News Distribution Strategies You Need to Master
Public Relations

The New PR: 5 Content and News Distribution Strategies You Need to Master

Success in the modern marketplace requires a savvy mix of social media, shareable content and even paid placement.
Bob Geller
3 Ways to Handle That Media Interview Like a Pro
Media Coverage

3 Ways to Handle That Media Interview Like a Pro

Knowing what you shouldn't say is just as important as knowing what you should say.
George Chilton
You're Not Elon Musk or Richard Branson. Here's What You Need to Know About Approaching the Media.
Media Coverage

You're Not Elon Musk or Richard Branson. Here's What You Need to Know About Approaching the Media.

There is a tiny number of very famous entrepreneurs everybody wants to interview and a very large number nobody has heard of.
Kimanzi Constable
A 5-Step Checklist to Maximize Press Coverage for Your Business
Take It From The Pros

A 5-Step Checklist to Maximize Press Coverage for Your Business

You're doing PR all wrong. The good news: It isn't hard to start doing it right, and it might even cost less than you think.
Ryan Erskine
PR 101: How to Talk to a PR Professional
Public Relations

PR 101: How to Talk to a PR Professional

Here are five tips on having an effective conversation to help you reach your end goal.
Andrea Holland and Sarah Elder
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