Media Coverage

Entrepreneurs often think they need PR. Most don't.

As organizations prepare for 2025, this guide provides actionable insights for achieving a synergistic and impactful marketing strategy in the evolving digital landscape.

Building or acquiring media assets is an increasingly popular strategy adopted by creative entrepreneurs and startups looking to leverage the industry's unique characteristics.

Through debunking common misconceptions and illustrating its impact across the marketing sales funnel, this article urges C-suite members to embrace earned media as a key driver of sustainable growth and brand influence.

Facebook's communications chief said that the posts were removed because of "a mistaken security issue."

When you're trying to make a name and a mark for yourself and your business, it's really important to get on the media's good side — and stay there.

Podcasts are a great vehicle for promoting yourself, your brand, and your vision. They have an expansive reach to an unlimited number of listeners and an evergreen shelf life on the web. Because they're so widespread and continually available, you'll want to make your podcast interview as effective and impactful as possible.

You went into business to make an impact — here's how to get visibility for your work, so you can benefit more people.

With social media, quality is more important than quantity.

People depend on the internet for answers, but controlling the information online about you can be difficult. Here's how to own your narrative when the internet owns you.

Having a solid brand and getting your brand publicized are two distinct things. Here are insights on how to increase your chances of garnering your brand's media coverage.

A PR expert explains how and when you can tell you need to level up your PR game and stop trying to do it all on your own.

The traditional concept of "press" may have changed between the 20th and 21st centuries, but the time-proven value of a press release crafted specifically with the current marketplace in mind is still very much on trend and in fashion.

The injured New York Jets quarterback drew significant criticism last week.

Some may tell you it's now only a pay-to-play world, but that's not true in the slightest.

Is it naive to think there's a chance for impartiality when picking jurors?

Consistent TV news features can boost your marketing efforts and position your brand as an industry leader. Securing airtime is mainly dependent on you focusing on local newsworthiness, media relationships and visual storytelling.

Media coverage can be lucrative, but you need to employ the right strategies.

Once you get past this, you'll find getting coverage is easier.

A PR misstep or outright crisis is becoming increasingly common. Regardless of the years open, entrepreneurs, startups and businesses must start preparing and building a solid public reputation for their companies. Reputations can be threatened or severely damaged instantly, and likely out of no fault of your own. Prepare now.

Writers at Reviewed became suspicious of articles that lacked specific author information on platforms like LinkedIn.