Metrics

News and Articles About Metrics

3 Lessons From Tim Ferriss About Avoiding Burnout
Make More Happen

3 Lessons From Tim Ferriss About Avoiding Burnout

A chance encounter with the productivity guru yields three priceless insights.
Brian Roberts
5 Steps to Creating Metrics That Matter for Your Company
Growth Strategies

5 Steps to Creating Metrics That Matter for Your Company

Dashboarding eliminates faith and allows a company to grow based on data and facts.
Zac Carman
Essential Web Skills Every Modern Entrepreneur Must Have
Technology

Essential Web Skills Every Modern Entrepreneur Must Have

Tech savvy isn't everything but it helps you with almost everything else.
Jonha Richman
Call Conversions: the Blind Spot Threatening Digital Marketing ROI
Marketing Bootcamp

Call Conversions: the Blind Spot Threatening Digital Marketing ROI

Most metrics and analytics ignore conversions on cellphones. Is your ROI calculation completely wrong?
Blair Symes
Your Company's Worth Is Far Greater Than Its Revenue Growth Metrics
Family Businesses

Your Company's Worth Is Far Greater Than Its Revenue Growth Metrics

A business that ignores the numbers is in trouble. A business that ignores its people is doomed.
William Bauer
When Should I Hire My Next Employee?
New Hires

When Should I Hire My Next Employee?

This decision can have a huge impact on your bottom line, so apply a critical process like this one to get it right.
Sam Harrop
How to Get a Great ROI on Your Influencer Marketing Plan
Marketing Bootcamp

How to Get a Great ROI on Your Influencer Marketing Plan

Trust, authenticity and word-of-mouth advertising are your best tools.
Murray Newlands
The Formula That Will Help You Decide if You're Wasting Your Money Online
Marketing Bootcamp

The Formula That Will Help You Decide if You're Wasting Your Money Online

Is your contribution ratio margin above 3X? If it's not, your business is most likely not going to survive.
Jacob Baadsgaard
Why Defining Content Campaign Success is Harder Than It Sounds
Marketing Bootcamp

Why Defining Content Campaign Success is Harder Than It Sounds

Showing the ROI of content marketing is difficult because it doesn't directly impact financial results for the company.
Aaron Agius
Don't Make This Huge Mistake on Your Financial Model
Business

Don't Make This Huge Mistake on Your Financial Model

Investors are curious about projected expenses but your projected revenue is what will decide if they write a check or send you on your way.
Andrew Cohen
Why Leadership Development Needs to Be Updated
Leadership Development

Why Leadership Development Needs to Be Updated

Outdated training models that lack metrics, scalable development programs and consistent coaching will undermine your leadership team.
Thuy Sindell and Milo Sindell
Here's How We Should Actually Track Website Conversions for Luxury Brands
Marketing Bootcamp

Here's How We Should Actually Track Website Conversions for Luxury Brands

For luxury brands, whose sales are often offline or in-store, tracking website conversions can be as difficult as choosing a present that your spouse actually likes.
Liraz Margalit
Budget Strategies for Maximizing Big Data
Ask a Geek

Budget Strategies for Maximizing Big Data

You can use big data without going broke if you follow the advice of Scott Martineau, cofounder of Infusionsoft, a small-business software provider.
Mikal E. Belicove
Recognizing the Unconventional Keys to Your Company's Success
Company Culture

Recognizing the Unconventional Keys to Your Company's Success

There are other factors in a successful company than just financial reports.
Marty Fukuda