Metrics: Page 2

Growing a Business

Which Growth Metrics Actually Matter for Startups?

There is no single "one size fits all" or "correct" growth metric one should be religiously monitoring for their startup.

Leadership

How to Successfully Implement Diversity Initiatives

What I learned about the organizational challenge of spearheading diversity efforts at my organization and achieving meaningful change as a result.

Social Media

How to Succeed on Social Media By Using Your Competitors

Benchmarking is an essential practice for staying ahead of the competition on social media.

Growing a Business

Your Net Promoter Score Is Vital to Your Business. Here's What It Is and How to Improve It.

In this modern age, there's no excuse for a bad net promoter score.

Growing a Business

The 5 Key Metrics Every Business Needs to Track

Using data the right way can provide businesses with a roadmap to success, but first, you need to know what to track.

Thought Leaders

The Ugly Truth About 'Vanity Metrics': 3 Keys to Gaining an Accurate Picture

Data is hardly in short supply, which is why it's so important to understand what to measure and how it relates to your business.

Leadership

Does Your Company Reward Competent Jerks?

People who achieve short-term results at the long-term expense of the organization can be devastating.

Science & Technology

How to Measure Performance of Your Outsourced Developers

Focus on the outcome, not the output.

Social Media

Why Digital Marketing Strategies are Imperative to Boost Startup Growth

The relativity of digital marketing strategies with the growth of businesses is no secret in today's ever-evolving business world. But what are some of the most favorable marketing strategies?

Marketing

Why Digital Marketing Is Not Overrated?

Businesses that are up in their digital marketing game can benefit in more ways than one

Growing a Business

Is Your Company Better Than the Competition? Here's How to Find Out.

To become a market leader, your business needs to set bold goalposts far better than the industry average.

Productivity

What Quantified Self Did for Six-Pack Abs, 'Quantified Business' Can Do for Your Startup

You'll find the extra time you need when you start tracking how you're spending your days.

Marketing

Here's How to Calculate What's Working When You're Marketing on Lots of Channels

Determining which channel moved the customer to purchase is tricky when your marketing runs the gamut from Facebook ads to direct mail.

Growth Strategies

What Metrics Makes a Successful Incubator?

Incubators must set a combination of success metrics which is relevant and in tandem with the objectives

Finance

How Can One Catch the Eye of Investors?

Building a workable and scalable idea is fundamental to this process in the first place