Social Media

How to Attract the Right Kind of Twitter Audience
Take It From The Pros

How to Attract the Right Kind of Twitter Audience

First, determine your strategy -- local leads, a national following or international visibility -- then follow these tips for attracting an audience.
Scott Levy
Pinterest Buys Startup Specializing in Visual Search Technology
Business Moving Forward

Pinterest Buys Startup Specializing in Visual Search Technology

Pinterest has announced its acquisition of VisualGraph, a San Francisco-based purveyor of image recognition and visual search technology.
Geoff Weiss
New Study Details Who Is Using Social Media and When
Technology

New Study Details Who Is Using Social Media and When

These demographic statistics on Twitter, Facebook, LinkedIn and other sites can help you kick up your marketing a notch or two this year.
Nina Zipkin
Who Owns Your Feed? Film Reviewer's Tweet Becomes Full-Page NY Times Ad
Marketing

Who Owns Your Feed? Film Reviewer's Tweet Becomes Full-Page NY Times Ad

CBS Films turned a film critic's tweet into a full-page newspaper ad, calling into question the legalities of content appropriation on Twitter.
Geoff Weiss
Advice From Barbara Corcoran to Marc Ecko: Entrepreneur's Hottest Videos of 2013
Take It From The Pros

Advice From Barbara Corcoran to Marc Ecko: Entrepreneur's Hottest Videos of 2013

Here, we count down our most-viewed videos from the last 12 months.
Jason Fell
Facebook Sued for Allegedly Using Your Private Messages to Trigger Ads
Marketing

Facebook Sued for Allegedly Using Your Private Messages to Trigger Ads

How much access is Facebook giving advertisers to your 'private' messages?
Richard Feloni
5 Online Faux Pas That Will Doom Your Networking Potential
Take It From The Pros

5 Online Faux Pas That Will Doom Your Networking Potential

Make sure these things are in check to maximize the impression you make when networking online.
Matthew Toren
Why It Might Be Time to Ditch Your Facebook Strategy
Marketing

Why It Might Be Time to Ditch Your Facebook Strategy

Here's what you can do now if you've noticed a recent drop in traffic from Facebook.
Rick Mulready
Get Started Building Your Brand on Twitter
Take It From The Pros

Get Started Building Your Brand on Twitter

Answer these four questions about your company in order to determine just how you want to brand yourself.
Scott Levy
Should Your Salary Be Made Public?
Inspiring Your Team

Should Your Salary Be Made Public?

Social media startup Buffer is all about transparency, going so far as to publish employee salaries online.
Nina Zipkin
Entrepreneur's 10 Hottest Stories About Social Media in 2013
Marketing

Entrepreneur's 10 Hottest Stories About Social Media in 2013

It was a crazy year for Facebook, Twitter, LinkedIn - you name it. Here's a roundup of our most clicked-on stories about social media.
Laura Entis
The One Reason Vine Isn't as Great as it Could Be
Marketing

The One Reason Vine Isn't as Great as it Could Be

The video-sharing application has the potential for greatness, but there's one thing holding it back.
Eli Langer
Want to Make a Successful YouTube Video? Read This.
Social Media

Want to Make a Successful YouTube Video? Read This.

Successful YouTube videos can be as different as oil and water. But those aimed at a small-business audience have some similar traits that can help you communicate your message to your customers.
Jason R. Rich
Why Stellar Customer Service Is Key to Building Your Online Brand
Social Media

Why Stellar Customer Service Is Key to Building Your Online Brand

If you and your employees truly believe the customer is always right, you can build one heck of a successful brand using social media.
Scott Levy
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