Social Media

3 Must-Know Basics to Managing Your Company's Social Media
Marketing

3 Must-Know Basics to Managing Your Company's Social Media

We found three companies that know what they're doing when it comes to social media marketing, and picked their brains for the best advice to get you started.
Lindsay LaVine
How Oreo, Other Brands Dominated Twitter During the Super Bowl Power Outage
Marketing

How Oreo, Other Brands Dominated Twitter During the Super Bowl Power Outage

What you can learn about tweeting about trending topics from marketing giants.
Jason Fell
How Brands Could Benefit From Pinterest's Recent Changes
Marketing

How Brands Could Benefit From Pinterest's Recent Changes

The popular social network is remodeling to make the site even more visual, and it's looking for volunteers.
Kevin Allen
Facebook's Earnings: Mobile Ads Drive Serious Revenue
Marketing

Facebook's Earnings: Mobile Ads Drive Serious Revenue

How Facebook grows its mobile revenue, Foursquare's new app for local businesses, Super Bowl advertisers embrace YouTube and more social-media news.
Brian Patrick Eha
Think Like Zuck: The Secrets to Facebook's Success
Inspiring Your Team

Think Like Zuck: The Secrets to Facebook's Success

Intel's social-media strategist and author of new book on Mark Zuckerberg Ekaterina Walter shares her insights on how the social network became so popular, as well as other business lessons.
Shira Lazar
How to Boost Productivity With 'Social Bookmarking' Tools
Marketing

How to Boost Productivity With 'Social Bookmarking' Tools

A look at the services to consider, plus tips for making the most of them for your business.
Amy Gahran
The Power of Social Customer Service
Marketing

The Power of Social Customer Service

Taking to social media to address customer service issues is a great opportunity for brands.
Paula Andruss
5 Daily Habits for Effective Social Media Marketing
Marketing

5 Daily Habits for Effective Social Media Marketing

Of all the things your business could be doing on social media, these are the things you should focus on.
AJ Kumar
3 Low-Cost Tools for Managing Social Media
Marketing

3 Low-Cost Tools for Managing Social Media

These little-known options can help simplify the process at little cost.
Twitter's Video-Sharing App Weathers a Stormy Launch
Marketing

Twitter's Video-Sharing App Weathers a Stormy Launch

Twitter releases Vine, Facebook hoards its social data, Quora gets into blogging and more social media news.
Brian Patrick Eha
5 Steps to Getting Your Business Ranked on Yelp
Marketing

5 Steps to Getting Your Business Ranked on Yelp

Love it or hate it, Yelp is one of the most widely used and respected search and review services among consumers. Some tips for making your business stand out.
AJ Kumar
Early Test: Facebook's Graph Search a Dud for Marketers
Marketing

Early Test: Facebook's Graph Search a Dud for Marketers

The three main problems with Facebook's new search tool.
Scott Levy
What You Need To Know About Facebook Mobile Ads
Marketing

What You Need To Know About Facebook Mobile Ads

Getting to know the 'Power Editor' tool, plus four ways to get your ad into mobile news feeds.
Amy Porterfield
Marketing to Teens? What You Need to Know About Tumblr
Marketing

Marketing to Teens? What You Need to Know About Tumblr

A recent survey of teenage and young-adult social media users found that people in those age groups prefer Tumblr to Facebook or Twitter.
Matt Wilson