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Social Media

Marketing

How Location-Based Social Networks Are Changing the Game for Businesses

New trends that are altering the way brick-and-mortar companies do business.
Marketing

The Best Days to Post to Facebook, Based on Industry (Infographic)

A new report looks at 15 business fields to determine the best day of the week to share content on Facebook for engagement.
Social Media Marketing

Getting Started on Twitter and Facebook As a Business Owner

Don't know where to begin when it comes to social media? Here's a primer on how to learn quickly what could work best for you and your company.
Inspiring Your Team

10 Questions You Must Ask When Hiring a Social Media Consultant

What you need to know when looking for the right person to represent your brand on social media.
Starting a Business

The Top 10 Startup Events to Watch in 2013

CES, the Webbys, Disrupt NYC, South by Southwest, Social Media Week, National Small Business Week, Global Entrepreneurship Week, the Clinton Global Initiative. . . A non-exhaustive list of the year's...
Marketing

Pinterest Reaches Two Startup Milestones: One Good, One Bad

Pinterest gets sued, Facebook adds voice messaging to mobile apps, why Indonesia is ground zero for Twitter use and more social-media news.
Take It From The Pros

Easy on the Airbrush and Other Tips for Your Pinterest Photo

First impressions count, especially on social media. Here are seven tips for choosing an image to represent you and your business.
Marketing

Why Facebook's 'Poke' App Couldn't Kill Snapchat

Facebook's app flop, Google+ analytics, a Zuckerberg privacy slip-up and more social-media news.
Social Media

New Facebook Rules Limit Use of Text on Images

Three tips for maximizing your brand's exposure while staying compliant with the network's new policies.
Take It From The Pros

Merry Christmas: Time to Snuggle Up with Facebook, Twitter

While the rest of the world is drinking eggnog, consider doing something magical: Getting to know your customers better and identifying the emotional benefit of your brand.
Entrepreneurs

Entrepreneur's 10 Most Popular Stories of 2012

From a new take on networking to insider tips from Richard Branson, Mark Cuban and Marissa Mayer, here are the stories that became our reader favorites this year.
Marketing

How We Made $10,000 Using These 5 Content Marketing Tactics

The founder of iDoneThis shares his top tips for amping up your startup's content-marketing strategy.
Social Media

How Instagram's New Terms Ignited a PR Debacle

Photo-sharing site Instagram walks back its new terms of service, Facebook plans new ads and more social-media news.
Entrepreneurs

Purpose and Its Vision for Powering Social Movements

In this installment of Young Visionaries, social entrepreneur Jeremy Heimans describes his vision for creating a home for sparking social movements.
Social Media

How Facebook's Updated 'Nearby' Tool Can Boost Your Business

Here's what small businesses can do to ensure they're more easily discovered on the giant social network.