Paula Andruss

5 Ways to Know If Your Business Idea Is Brilliant or a Bust
Feedback

5 Ways to Know If Your Business Idea Is Brilliant or a Bust

No matter how great the concept, you need real-world feedback to see if your startup will fly. Here's how to get it.
How to Launch a Business in the Sharing Economy
Sharing Economy

How to Launch a Business in the Sharing Economy

Here are five factors to consider when starting a Airbnb-type platform.
How I Launched My Health-Care Startup
Health Care

How I Launched My Health-Care Startup

The health-care industry is full of opportunities. One professional talks about how to take advantage of them.
6 Ways to Harness the Power of Review Sites
Online Reviews

6 Ways to Harness the Power of Review Sites

A review site is a great way for your business to get discovered online, but it can also bring inaccurate criticism.
6 Signs Your Startup Is Ready to Expand
Expansion

6 Signs Your Startup Is Ready to Expand

From having the cash to meeting established goals, look for these indicators before you leap.
4 Strategies for Handling a Sales Surge
Sales

4 Strategies for Handling a Sales Surge

When demand suddenly spikes, it's do or die time.
4 Tips for Finding a Great Mentor
Growth Strategies

4 Tips for Finding a Great Mentor

If you want to be successful start by learning from those who already are.
The 5 Traits You Need to Dominate Any Industry
Entrepreneurs

The 5 Traits You Need to Dominate Any Industry

Great people, no matter their field, have similar habits. Learn them and then use them in your own quest to greatness.
7 Reasons Why Bigger Isn't Always Better for Your Startup
Starting a Business

7 Reasons Why Bigger Isn't Always Better for Your Startup

Keeping a tight rein on expansion may actually be good for your company.
8 Tasks You Should Delegate Today
Growth Strategies

8 Tasks You Should Delegate Today

While multitasking may be necessary in the early days of a startup, it's important to recognize when it's time to hand off nonessential tasks.
6 Signs It's Time to Turn Your Startup in a New Direction
Growth Strategies

6 Signs It's Time to Turn Your Startup in a New Direction

Few startup ideas are perfect; that's why it's important to recognize when you need a course correction in your idea, pitch, product or execution.
8 Successful Companies Didn't Start That Way (Infographic)
Starting a Business

8 Successful Companies Didn't Start That Way (Infographic)

Early iterations of now famous tech startups are almost unrecognizable.
5 Tips for Creating a Prototype
Starting a Business

5 Tips for Creating a Prototype

A prototype is often the only way to know if your idea will fly, and if your startup is ready to launch.
Essential Elements of Working With a Business Partner
Starting a Business

Essential Elements of Working With a Business Partner

To keep your business running smoothly, it's crucial to have a clear division of duties. Here's how to set up a business with shared responsibilities-- for greater satisfaction and greater rewards.
The Secrets of 7 Successful Brands
Marketing

The Secrets of 7 Successful Brands

Whether they've been around for decades or were launched in the last two years, some companies just have a bit of magic when it comes to grabbing attention and establishing themselves as fan favorites.