How to Launch a Business in the Sharing Economy
Here are five factors to consider when starting a Airbnb-type platform.

By Paula Andruss • Dec 12, 2014 Originally published Dec 12, 2014
Opinions expressed by Entrepreneur contributors are their own.
As a tech executive who often traveled on business, Aaron Easterly was constantly asking friends and family to care for Caramel, his beloved Pomeranian. "I would never take her to a kennel, so I'd go frantically down the list of family, friends and neighbors every time a business trip came up," he says. "This was just one of those areas that felt frustratingly broken."
Intrigued by the growing popularity of peer-to-peer platforms like Airbnb and Uber, Easterly sensed that there was an untapped market for other dog owners who didn't wish to utilize commercial kennels or daycare services.
Continue reading this article — and all of our other premium content with Entrepreneur+
For just $5, get access to a ton of exclusive content and resources that will help grow your entrepreneurial mindset. You’ll find:
- Exclusive content from our network of today’s leading CEOs and business strategists
- Receive our flagship Entrepreneur Magazine - free!
- No more ads, and get access to the Entrepreneur+ homepage
- Free E-books written by our staff and other industry thought leaders