Kim T. Gordon

Get up-to-speed fast on these 10 critical marketing facts and trends by taking our quick quiz, then reading the answers and in-depth explanations provided by our marketing expert.

Four ways to give back to the community, while boosting business.

Why Fido is starring in more ads and what it means for your business.

When revenue hits a rut, consider these tips to help you jump-start your sales.

Make over your brand using these smart tips.

Meet customers' needs in these critical areas to stand out from the crowd.

Face-to-face experiences can have a big impact on your business.

Young consumers and Latinos are fueling the economic recovery.

The newest insights into loyalty programs reveal the best ways to engage customers.

Follow these tips for creating promotional materials that work as hard as you do.

A cause marketing campaign can increase your businesses sales and drive good publicity.

The recession has changed how customers shop, possibly forever.

Learn what you can do to help them, and they'll return the favor.

Woo penny-pinching consumers and overcome slow sales with a great coupon offer.

Follow these essential tips for an online campaign that increases sales.