📺 Stream EntrepreneurTV for Free 📺

Elon Musk Is Forcing Twitter Blue Verification on Some People Against Their Will — Including Dead Celebrities Hover over any blue tick, and the standard message appears: "They are subscribed to Twitter Blue and verified their phone number."

By Amanda Breen

entrepreneur daily
NurPhoto | Getty Images

Twitter's legacy verifications were discontinued last week — but CEO Elon Musk is making sure certain users retain their little blue ticks, whether they're paying for them or not.

Several high-profile accounts have been re-verified, including those belonging to some dead celebrities, in what may be an as-yet-unconfirmed bid to automatically authenticate users with more than one million followers, The Verge reported.

Related: Elon Musk Gets Into Twitter Fight With Ex-Employee | Entrepreneur

But the unveiling hasn't gone off without a hitch. If you hover over the blue ticks of the accounts of deceased celebrities, the standard message that shows alongside every other verification appears: "They are subscribed to Twitter Blue and verified their phone number."

Michael Jackson, Chadwick Boseman, Kobe Bryant, Bob Saget, Kirstie Alley, Barbara Walters, Anthony Bourdain and Paul Walker are among the many deceased public figures whose verifications have been reinstated.

Musk's decision to charge for the honor of the blue tick elicited significant backlash from the start. The division even sparked opposing hashtags #paythe8 and #blocktheblue, and some celebrities alleged they were "punished" with the badge last weekend following their criticism of it, per CNN.

Now, the little blue tick is mired in more uncertainty than ever before.

Related: 7 Key Takeaways From Elon Musk's Twitter Town Hall

Amanda Breen

Entrepreneur Staff

Senior Features Writer

Amanda Breen is a senior features writer at Entrepreneur.com. She is a graduate of Barnard College and received an MFA in writing at Columbia University, where she was a news fellow for the School of the Arts.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Science & Technology

She Ditched Her Steady Job in Tech to Pursue Her Love of Food. Now She's a Food Network Champion and Celebrated Cookbook Author.

A self-taught vegan chef known for her sustainable cooking practices, Chef Priyanka Naik's journey from the tech world to the Food Network is a testament to the power of passion and perseverance. Hear her insights into how embracing your unique path can lead to entrepreneurial success.

Leadership

9 Productivity Tips That the 1% Know to Follow

Is your inner high-performer waiting to be unleashed? If so, here's what the 1% swear by for peak productivity.

Devices

Save More Than 70 Percent on This iPad Pro

This refurbished iPad Pro comes with 32GB of storage space.

Starting a Business

Ask Marc | Get Free Business Advice From the Co-Founder of Netflix

Get the answers to your most challenging business problems during our next Ask Marc, live Q&A, on 5/9/24 at 2 PM ET. You don't want to miss it—send in your questions now.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Franchise

Franchising Is Not For Everyone. Explore These Lucrative Alternatives to Expand Your Business.

Not every business can be franchised, nor should it. While franchising can be the right growth vehicle for someone with an established brand and proven concept that's ripe for growth, there are other options available for business owners.