Franchise 500 2023
2023 Franchise 500 Rank
N/R Not ranked last year
See the Full List
Initial investment
$248K - $849K
Units as of 2023
503 Decrease 14% over 3 years

Starting a Line-X Franchise

Line-X specializes in spray-on truck bed liners, protective coatings, automotive accessories, and installation. For a long time, the company researched and tweaked the chemical formula that produces a durable coating used on truck beds.

Line-X is a durable and versatile spray-on application that permanently bonds to your truck's bed, protecting it from everyday wear and tear. Consumers can also use this on boats, work trucks, and even motorcycles. Line-X branded accessories includes step bars, tonneau covers, truck toppers, sliding cargo decks, coolers, and more.

Line-X began franchising in 1999 and now has a major presence throughout the world.

Why You May Want to Start a Line-X Franchise

Line-X is headquartered in Charlotte, North Carolina. The company has served customers directly and through a network of more than 500 corporate-trained franchises in the United States and Canada. Over 425 of these franchises are located in the U.S.

Line-X is one of the top manufacturers of spray-on protective coatings in the country. It uses a specially formulated silicone substance that permanently clings to truck beds, protecting them from nature's corrosive effects. If you dream of owning a company, then joining Line-X as a franchisee may give you the chance to operate a franchise with the help of a trusted market leader.

What Might Make a Line-X Franchise a Good Choice?

As a franchisee, you might benefit from a well-known brand name, established business processes with national and local support, and national and regional advertising. Other benefits could include an initial multi-week training program, ongoing training for franchisees and employees, and flexible floor plans. The company strives to provide efficient, robust marketing, advertising, and a public relations program with a broad national scope to support all franchisees.

Your Line-X territory is not given or shared with another franchisee. Every franchisee operates in an exclusive territory based on population, size, annual sales of trucks, and other factors. Line-X uses its in-house software mapping solution to assign area locations.

Many times over the past decade, Line-X has been ranked in Entrepreneur’s Franchise 500 based on an evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability.

How to Open a Line-X Franchise

If your net worth and available liquid capital match the brand’s requirements, you may qualify to open a Line-X franchise. You should also make sure that you are financially stable enough to cover an initial investment made up of a franchise fee and other startup costs. In addition, you should be prepared for ongoing fees, including advertising fees. You may want to check with an attorney or financial advisor before deciding to open a Line-X franchise.

Opening your own franchise business requires a few steps. First, submit a franchise inquiry form. You may also be given the company's Franchise Disclosure Document. This document may give you more information on the brand and the opportunity before you can meet with a franchise representative.

Be prepared to attend a Line-X discovery day at the corporate headquarters in Charlotte, North Carolina. This is a meeting that includes a conference with an executive. Before making any financial commitment or signing an agreement, you must perform your due diligence and establish if this is the right opportunity for you. Speak to existing franchisees and ask questions. Then, if both parties agree, you may be ready to sign the agreement documents to become an official Line-X franchisee.


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Company Overview

About Line-X

Industry Automotive
Related Categories Miscellaneous Automotive Products & Services, Automotive Appearance Services
Founded 1993
Parent Company Innovative Xcessories and Services LLC (IXS)
Leadership Blair Boggs, President
Corporate Address 4001 Yancey Rd.
Charlotte, NC 28217
Social Facebook, Twitter, LinkedIn, Instagram, YouTube
Sponsored Content

More from Line-X

Becoming a LINE-X Franchise can be tremendously rewarding. Access an estimated $20 billion Specialty-Equipment industry that's projected to grow 5% annually, according to SEMA.

LINE-X provides top-tier products, training, equipment, and support through a proven franchise system.


LINE-X is North America's leading franchised network, specializing in automotive aftermarket accessories and wide-ranging protective coatings services. LINE-X is widely known as the market leader in spray-on truck bedliners, with over 30 years of experience and technical expertise.


LINE-X has expanded into the automotive aftermarket, including our exclusive product line of truck accessories at preferred pricing. As a LINE-X franchise, in addition to bedliners you will sell vehicle accessories, undercoating, and more.


Yes, the demand for industry-leading protective coatings and aftermarket products makes LINE-X a fantastic franchise opportunity. Access an estimated $20 billion Specialty-Equipment industry that's projected to grow 5% annually, according to SEMA.


LINE-X franchisees receive robust onboarding and training. Our comprehensive onboarding program includes classroom, hands-on, and in-shop training weeks.

As a LINE-X franchisee, you’ll have access to experienced advisors and technicians to guide you from the beginning and help keep your business on track. We supply all Franchisees with complete operational training and support and 24/7 technical support.

LINE-X franchisees can access a wide range of traditional and digital advertising campaigns, marketing materials, promotional items, training, and a complimentary website.


As a LINE-X Franchise, you will benefit from over 30 years as the industry leader in spray-in bedliners, protective coatings, and vehicle upfit. Customers will call, visit in person, and submit leads through our consumer website, which is routed to the local franchise locations. 

In addition, we have a National Accounts team who works with nationwide companies to provide solutions to their upfit needs as a one-stop shop. 

You will also benefit from our plug-and-play local store marketing programs and leveraging the power of X in your local market as the premier upfitter.


Yes, the LINE-X franchise agreement protects all LINE-X franchise territories.


Business Overview

Franchising Since 1999 (24 years)
# of employees at HQ 75
Where seeking

This company is offering new franchisees throughout the US.

This company is offering new franchisees in the following international regions: Canada

# of Units 503 (as of 2023)

Information for Franchisees

Here's what you need to know if you're interested in opening a Line-X franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Information Circle
$20,000 - $40,000
Initial Investment Information Circle
$247,806 - $849,402
Net Worth Requirement Information Circle
Cash Requirement Information Circle
Veteran Incentives Information Circle
25% off franchise fee
Ad Royalty Fee Information Circle
Term of Agreement Information Circle
5 years
Is franchise term renewable? Yes

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing Line-X has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training 68 hours
Classroom Training 80 hours
Ongoing Support
Purchasing Co-ops
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Ad Templates
National Media
Social Media
Website Development
Email Marketing


Additional details about running this franchise.

Is absentee ownership allowed? No
Can this franchise be run from home/mobile unit? Information Circle
Can this franchise be run part time? Information Circle
# of employees required to run 2
Are exclusive territories available? Information Circle

Franchise 500 Ranking History

Compare where Line-X landed on this year's Franchise 500 Ranking versus previous years.

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The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022