Floatation therapy
FREE Franchise Guide!
2022 Franchise 500 Rank
#499 Ranked #139 last year
See the Full List
Initial investment
$367K - $799K
Units as of 2021
36 38.5% over 3 years

Here’s what you need to know if you’re interested in opening a True REST franchise.

True REST Float Spa was founded in 2009 by Nick and Holly Janicki as a membership-based floatation spa in Scottsdale, Arizona. The company started franchising in 2014 and has since spread across the country, offering more than 30 locations nationwide. True REST Float Spa allows its customers to float on water in an effort to relieve pain and aid in bettering sleep. The science of healing used by True REST Float Spa is appropriately called Restricted Environmental Stimulus Therapy (REST). 

Clients relax in specially designed zero gravity pods for 60 minutes, allowing the body and mind to achieve True REST Float Spa, which is proven to relieve pain, de-stress, improve sleep, and heal the body faster.

Why You May Want to Start a True REST Float Spa Franchise

True REST Float Spa is passionate about floatation relaxation and believes it's bound to become an essential part of the wellness industry's future. Unlike many other solutions, floating complements other holistic modalities to offer unprecedented peace of mind. The franchisor welcomes interest from individuals that have a passion for floating, building positive brand awareness, and upholding company standards. A franchisee must share True REST Float Spa's values, which include responsibility, honesty, and integrity. 

True REST Float Spa may be leading innovation with its simplistic business model built around technology instead of skilled labor or contractors. The company demonstrates its commitment to helping others by offering complimentary floats for active U.S. military servicemen and women, and veterans. Operating this franchise may give your community options to mitigate skyrocketing healthcare expenses and offer alternative solutions with all-natural relief for depression, insomnia, stress, and anxiety.

What Might Make a True REST Float Spa Franchise a Good Choice?

To be part of the True REST Float Spa team, you should make sure you're financially ready for an initial investment made up of a franchise fee and other startup costs. In addition, you should prepare yourself for the existence of ongoing fees that will include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company's set liquid capital requirements. A typical franchise agreement runs for ten years. At the conclusion of those ten years, franchisees may be allowed to renew their agreement if they meet the True REST Float Spa requirements.

The franchisor offers exclusive territory and recommends that you have at least one staff member for each floatation pod. True REST Float Spa guarantees that you'll be in business for yourself but not by yourself, as the franchisor is committed to providing support before, during, and after the launch of your spa.

How Do You Open a True REST Float Spa Franchise?

As you decide if opening a True REST Float Spa franchise is the right move for you, make sure you take time to explore the opportunity. Research the brand and your local area to see if a True REST Float Spa franchise would do well in your community. While competition is healthy, too much of it may not allow for the most possible growth.

Before making any financial commitment or signing an agreement, you must perform your due diligence and establish if this is the right opportunity for you. As part of your due diligence, you may want to speak to existing franchisees and ask the True REST Float Spa franchising team questions.

You may find it beneficial to speak with an attorney or financial advisor in order to ensure that you have the necessary financial resources to open and operate a True REST Float Spa location.

Find Your Perfect Franchise

Company Overview

About True REST

James Rowe, CEO

Franchising Overview

Franchising Since
2014 (8 years)
# of employees at HQ
Where seeking

This company is seeking new franchisees throughout the US.

This company is seeking new franchisees in the following international regions: Canada

# of Units
36 (as of 2021)

Franchisor Information

Corporate Address
1001 B Ave., #102
Coronado, CA 92118

Information for Franchisees

Here’s what you need to know if you’re interested in opening a True REST franchise.

Financial Requirements & Ongoing Fees

Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee
Initial Investment
$366,697 - $798,812
Cash Requirement
$150,000 - $1,000,000
Veteran Incentives
10% off franchise fee
Royalty Fee
Ad Royalty Fee
Term of Agreement
10 years
Is franchise term renewable?
Take Our Free Franchise Quiz!

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing
True REST has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training
48 hours
Classroom Training
24 hours
Ongoing Support
Purchasing Co-ops
Meetings & Conventions
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
Website Development
Email Marketing
Loyalty Program/App


Additional details about running this franchise.

Is absentee ownership allowed?
Can this franchise be run from home/mobile unit?
Can this franchise be run part time?
# of employees required to run
Are exclusive territories available?
Take our quick quiz to find your ideal franchise

Interested in franchise ownership like True REST? Request a free consultation with a Franchise Advisor now.

Franchise 500 Ranking History

Compare where True REST landed on this year’s Franchise 500 Ranking versus previous years.

Additional Rankings

Curious to know where True REST ranked on other franchise lists? Find out below.

Want to stay updated on the latest franchise news?

Never miss a beat when you sign up to receive our newsletter.

We care about the protection of your data. Read our Privacy Policy

Related Franchises

Are you eager to see what else is out there? Browse more franchises that are similar to True REST.

Related Franchise Content

Catch up on the latest franchise news, trends, and more.

How to Move Forward With Confidence When You're Unsure About Becoming a Franchise Owner

Do your homework on the franchise that interests you. Then move forward with confidence.

Alicia Miller

The Pros and Cons of Franchise Resales

Buying a ready-made business comes with some perks -- and possibly obstacles.

Jeff Cheatham

3 Tips on How to Empower Your Franchisees to Acquire Local Customers

Provide training, technology and resources to support your franchisees. Don't let them go out on their own.

Max Pecherskyi

3 Reasons Why Franchise Systems Are So Valuable

Franchise systems continue to be gobbled up at higher and higher valuations because of these three value drivers.

Tom Spadea

The information on this page is not intended as an endorsement or recommendation of any particular franchise by Entrepreneur Media. Our franchise listings and rankings are solely research tools you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise. That should include reviewing the franchisor's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees.
Updated: February 8th, 2021