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The Miley Cyrus Approach To Marketing — Why It's a Radically Different Method For Achieving Brand Impact
In case you missed it, Miley Cyrus recently won her first Grammy. In her acceptance speech, she told a story that is a great learning lesson for business owners and marketers alike, especially those who find themselves burned out and exhausted in this current environment.
Many first-time founders believe that venture capital is the only funding source for startups. In reality, many early-stage startups receive their initial funding from alternative sources. Here, we explore the pros, cons and risks of the six most common alternative funding sources for early-stage startups.
Get free business advice during our next Ask Marc, live Q&A, on 3/14/24 at 2 PM ET. You don't want to miss it—send in your questions now.
Getting Laid Off Allowed Him to Focus on His Sentimental Side Hustle. Now He's on Track to Earn Over $700,000 in 2024.
Alaa El Ghatit wasn't fulfilled at his day job. So he started LifeOnRecord to help people record memories and well wishes.
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This Black Founder Was Denied a Business Loan and Set Out to Prove the 'Gatekeepers' Wrong. He's Made More Than $500,000 So Far — But It's Just the Beginning.
Rob Gooljar, founder of IRIS blossom, started an Instagram account to share his love of floral arrangements — then the requests started rolling in.
He Started a Side Hustle in His Parents' Basement and Won Big on Richard Branson's TV Show. The Business Saw Over $650 Million in Annual Revenue Last Year.
Shawn Nelson, founder and CEO of furniture manufacturer Lovesac, thought it would be "funny to make a giant beanbag chair."
If You Don't Learn How to Pivot Your Business, You'll Watch It Perish — Here's What a Successful Pivot Looks Like.
Changing your business strategy to meet shifting market demands isn't bad. When done carefully, it can transform your company into something extraordinary.
The Side Hustle She Started in Her Princeton Dorm Room Led to a $510 Million Business: 'Don't Take No for an Answer'
Danielle Cohen-Shohet launched a successful side hustle in college, combining her love for design and entrepreneurship, which ultimately led to GlossGenius.
For Years, This Black Founder Learned an Uncommon But Essential Craft on the Side. Now His Creations Are Beloved By Celebrity Chefs — and Can Sell for More Than $1,000.
A chance encounter with a legendary knifemaker would lead Quintin Middleton, owner of Middleton Made Knives, to follow his long-time passion into business.
How to watch the new live streaming episode of 'Ask Marc.'
Maybe you've heard them before. But they still very much resonate.
Startup founders are not always aware of how investors interpret specific commonplace phrases. Sometimes, a phrase a founder believes can increase their chances of raising money gives an investor a reason not to invest. These are five such phrases that founders should reconsider using.
AI will soon be as integral to start-up culture as smartphones and laptops.