How to Cold Email a Stranger for Advice The cold email is a tough email to write, but the right nugget of wisdom can save an entrepreneur years of headache and thousands of dollars.
Opinions expressed by Entrepreneur contributors are their own.
The cold email is a tough email to write, but the right nugget of wisdom can save an entrepreneur years of headache and thousands of dollars. But how do you write to a stranger without annoying them, and get them to actually respond?
At GrowthLab.com, where entrepreneurs go to launch and grow their online business, we see many entrepreneurs fail to make a connection when reaching out to strangers. Often, they spend too much time talking about themselves -- a crucial mistake if the goal is a lasting relationship.
Here's an email script that will hugely increase the chance of getting a response by hitting three basic points. First, find a mutual interest or reason to connect. Second, explain why you're emailing -- in two short, succint sentences. Finally, offer different ways to connect, making it easy and risk-free for the busy person.
Check out the full email script below.