Get All Access for $5/mo

10 Quotes from Daniel Lubetzky On Living a Kind Life The man behind health snack brand KIND on how to find success through purpose.

By Emily Conklin

Opinions expressed by Entrepreneur contributors are their own.

Stephen Lovekin | Getty Images

While he is best known for his huge health food brand, KIND, Daniel Lubetzky wanted to create not only better snacks for people to enjoy, but a better world, too.

While he has been starting businesses since age 8, his first large-scale venture began in 1994 when he founded PeaceWorks, a business that seeks to combine profit and peace, fostering understanding and collaboration between countries of conflict.

Related: How Data Science is Fueling Social Entrepreneurship

But he didn't stop there. Ten years later, KIND was born, the health food brand that took the industry by storm. KIND's guiding philosophy of "ingredients you can seeand pronounce," attacked the old giants of the industry. Offering a combination of health and flavor that proved to be irresistible, especially when coupled with the company's social sustainability and transparency,

KIND now pulls in a reported $727 million in sales annually, funding Lubetzky's philanthropic passion projects.

Lubetzky co-founded the socially responsible high-fashion brand Maiyet, as well as a myriad of philanthropic organizations such as the OneVoice Movement, the KIND Foundation and Feed the Truth. He is also the author of the best selling book, Do The KIND Thing, which focuses on purposeful entrepreneurship.

In all of his work, Lubetzky's message is clear: big business can find philanthropic satisfaction as well as and financial success through purpose-driven business models. The entrepreneur puts authenticity on the highest pedestal, and champions collaboration and independent entrepreneurship worldwide as a powerful stepping stone to success.

Check out these 10 inspiring quotes from the man spreading kindness throughout our world, one snack bar at a time.

On success

"When things are going well, you run the danger of starting to think your success is inevitable."

--Daniel Lubetzky

On leadership

"A strong leader avoids becoming over-confident to the point of impaired judgment."

--Daniel Lubetzky

On excellence

"Ownership carries with it a commitment to excellence."

--Daniel Lubetzky

On specialization

"You can only truly do one thing well at a time."

--Daniel Lubetzky

On responsibility

"At a certain age, an entrepreneur can no longer serve as the central point for all functions. You need better people than you."

--Daniel Lubetzky

On perseverance

"Pursuing what you believe in already constitutes success regardless of the outcome."

--Daniel Lubetzky

On purpose

"If you can find a purpose that defines you and imbues you with meaning, then channeling that passion and energy toward your business or vocation can be a source of near invincibility."

--Daniel Lubetzky

On mission

"The mission does not sell the product; the product sells the product."

--Daniel Lubetzky

On money

"Every successful company has a purpose and a value to give to society, beyond making money."

--Daniel Lubetzky

On satisfaction

"Striving just for money will limit your potential and never fulfill you because money is just a means to track and trade value."

--Daniel Lubetzky

Emily Conklin

Reporting Intern

Emily Conklin is a reporting intern at Entrepreneur.com. She is currently a sophomore at New York University pursuing a double major in journalism and urban design & architecture studies. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

These Companies Offer the Best Work-Life Balance, According to Employees

The ranking is based on Glassdoor ratings and reviews.

Science & Technology

Use This Framework to Successfully Integrate AI Into Your Business Operations

Here's how to ensure both innovation and compliance when using AI in your organization.

Growing a Business

5 Effective Strategies to Boost Your Business's Online Presence

Boosting your online presence in 2025 is the key to success for businesses looking to grow. Working on your branding and reputation management is important to drive more sales and improve conversion.

Leadership

Why Your AI Strategy Will Fail Without the Right Talent in Place

Using fractional AI experts through specialized platforms allows companies to access top talent cost-effectively, drive innovation and scale agile strategies for growth.