How This Ice Cream Brand Built a Brand by Building Community Founder of Jeni's Splendid Ice Creams sits does with Entrepreneur Network partner Jen Hacker to talk about how she built her brand.

By Jen A. Miller •

Opinions expressed by Entrepreneur contributors are their own.

Jeni Britton Bauer founded Jeni's Splendid Ice Creams in 2002. She wanted to do things different. Jeni's uses whole ingredients and dairy from grass-pastured cows coupled with inspired flavors. Britton Bauer and her team are devoted to making better ice creams and bringing people together.

Watch more videos from the folks at Toast Meets Jam on their YouTube channel here.

Related: Putting Your Brand First and Products Second

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

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Jen A. Miller

Entrepreneur Network Contributor

Jen Miller is a brand marketing consultant and content creator who specializes in strategic brand planning, content marketing and social media strategy. Her newest course Brand Camp is a training program that teaches women how to turn their passions into profitable brands.

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