The Magic of New York for Startups

'If I can make it there, I can make it anywhere' proves especially true for people looking to open businesses.

learn more about Zach Cutler

By Zach Cutler

Opinions expressed by Entrepreneur contributors are their own.

A few weeks ago, I was going out to dinner in New York City. As I waited for my friend to arrive outside the restaurant amidst all the people, traffic and noises of the city, I saw a woman walk out of a door adjacent to the restaurant.

Wearing a red dress covered in glitter, she waved to a crowd of adoring fans, stopping to smile and pose for pictures. A Maserati was waiting for her in the street, and a staff of four people were wiping down every inch of the car to make it look perfect before she got in.

Turns out, it was Chita Rivera, off to the Tony Awards. Only in New York!

Related: These 7 Startups Exemplify NYC's Buzzing Startup Scene

The city has a unique energy. The vitality of the city makes it a fascinating place to live, but it can also be a lively place to grow a business. Here are a few reasons New York City can be a great place for startups:

1. More people, more opportunities

The sheer volume and density of people in the city is astounding. New York is the most populous city in the U.S. with close to 8.5 million people, according to the most recent census data -- and among the densest cities worldwide. The large population and concentration amps up the energy level of the city. Millions of people are rushing around, creating a fast-paced atmosphere that never stops.

What this means for startups: With a wide variety of diverse people from investors to partners to customers and others, finding and networking with the right people can be at a startup's fingertips in New York.

2. The city that never sleeps

There's always something to do in New York City. From Times Square, Greenwich Village, Central Park to museums, restaurants and shops, there's an unending number of activity options no matter the time of day.

What this means for startups: There's a big advantage to being in a city that never sleeps. Meet with an investor in a coffee shop or diner 24/7, entertain a visiting stakeholder at a myriad of awesome venues, or keep creative juices flowing at all hours of the night. In Silicon Valley, finding a neighborhood cafe open at 2 a.m. to keep new ideas coming and get work done is a challenge. In New York, it's standard.

Related: How New York City Plans to Assist 5,000 Female Entrepreneurs

3. Entrepreneurial environment

New York is a city built from the ground up. The city is made of skyscrapers, lights, businesses and dreams that hard-working people created from nothing.

What this means for startups: The city is in tune with the entrepreneurial mindset. The ecosystem fuels innovation and inspires people to accomplish their goals and build new things for themselves.

Despite all the glitter and glamour, New York is a tough city. It's not easy to live here. It's not relaxing. It's at times frustrating and overwhelming.

What this means for startups: Creating a startup involves the same emotions as living in a big city. It can be stressful and discouraging. But living in an environment that matches the internal struggle of running a startup can be invigorating. It can, though, be too much.

4. Conditioning for anything

"If I can make it there, I can make it anywhere," Frank Sinatra sang. There's just as much or more opportunity in New York as any place in the world, but it's up to the individual to seize those opportunities, which can be very difficult.

What this means for startups: If a startup can make it in New York City, it has already overcome a lot of challenges and difficulties that set it up to be a tougher company and make the founder a more resilient entrepreneur.

New York is a city full of both challenges and opportunities. For entrepreneurs who can tough it out and face obstacles head on, it can be a magical place to build a startup.

What do you love about NYC? What makes it the perfect place for startups? Tell us in the comments section below.

Related: Which Is a Better City for Startups, San Francisco or New York City?

Zach Cutler

Founder & CEO, Cutler PR

Zach Cutler is an entrepreneur and founder and CEO of Cutler PR, a tech PR agency in New York and Tel Aviv. An avid tech enthusiast and angel investor, Cutler specializes in crafting social and traditional PR campaigns to help tech startups thrive.

Related Topics

Editor's Pick

Everyone Wants to Get Close to Their Favorite Artist. Here's the Technology Making It a Reality — But Better.
The Highest-Paid, Highest-Profile People in Every Field Know This Communication Strategy
After Early Rejection From Publishers, This Author Self-Published Her Book and Sold More Than 500,000 Copies. Here's How She Did It.
Having Trouble Speaking Up in Meetings? Try This Strategy.
He Names Brands for Amazon, Meta and Forever 21, and Says This Is the Big Blank Space in the Naming Game
Green Entrepreneur

A Massive Hole In the Sun May Cause Dazzling Light Show Here On Earth

NASA says the coronal hole could blast the Earth with solar winds as early as Friday. What does this mean?

Business News

The 'Airbnbust' Proves the Wild West Days of Online Vacation Rentals Are Over

Airbnb recently reported that 2022 was its first profitable year ever. But the deluge of new listings foreshadowed an inevitable correction.

Business News

These Are the Most and Least Affordable Places to Retire in The U.S.

The Northeast and West Coast are the least affordable, while areas in the Mountain State region tend to be ideal for retirees on a budget.


How to Detect a Liar in Seconds Using Nonverbal Communication

There are many ways to understand if someone is not honest with you. The following signs do not even require words and are all nonverbal queues.

Thought Leaders

The Collapse of Credit Suisse: A Cautionary Tale of Resistance to Hybrid Work

This cautionary tale serves as a reminder for business leaders to adapt to the changing world of work and prioritize their workforce's needs and preferences.