B2B
How to Use Storytelling to Elevate Your B2B Marketing and Influence Buying Decisions
Here's how to craft stories that make buyers choose you over competitors.
He Immigrated to the U.S. and Started a Business. It's 'Not the Sexiest' But Sells Over 6,000 Units Daily — Up to $25,000 Apiece — Anyway.
When 16-year-old Amir Loloi emigrated from Iran, he didn't intend to stay in the U.S. forever. Then those plans changed.
How to Harness the Power of Influencers to Build Trust and Engagement
Influencer marketing provides a unique opportunity for B2B companies to cut through the noise of AI-generated content and grab attention with thoughtful, human-driven engagement.
growX Ventures Launches Fund II with a Target Corpus of INR 400 Cr
Fund II aims to target early-stage and growth-stage investments, backing 20–24 startups in deeptech sectors. It plans to deploy INR 10 crore in seed and INR 20–30 crore in Series B rounds.
ElasticRun Aims to Become Profitable with USD 10 Billion in Revenue in 5-6 Years
ElasticRun is a B2B e-commerce platform for rural India that helps brands reach out to the deepest parts of the country.
There's a $200,000 Diamond-Making Machine For Sale on Alibaba — and That Says a Lot About the Industry
The lab-grown diamond market is expected to reach about $22 billion by 2031.
How to Ensure Your B2B Marketing Messages Resonate With Your Audience
Discover strategies to overcome the "curse of knowledge" and find the ideal writing partner in the dynamic world of B2B communication. From simplifying technical jargon to fostering strong relationships, this article equips leaders with the tools to craft compelling messages that drive business success.
Cómo integrar las necesidades de tus clientes en el ADN de la empresa
Integrar los comentarios y opiniones de los clientes en las operaciones de tu empresa hará que estos quieran quieran quedarse.
How To Embed Your Client Needs into Your Business DNA
Integrating client feedback into the very fabric of your business operations will keep your clients returning for more.
This Entrepreneur Saw His 100-Year-Old Family Store Go Under, Then Built a $1.5 Billion Tech Empire
AppDirect co-founder Daniel Saks shares how he reinvented himself in the age of AI.
These Sisters Started a Side Hustle After a 'Light Bulb' Moment Standing in Line for Coffee — Now Their Business Has Done $100 Million in Total Sales
Elise Whang's and Emily Erkel's respective careers in law and retail strategy consulting provided crucial skills for establishing and growing LePrix, an innovative platform for luxury resale.
Unlocking The Secrets Of Online B2B Success
Getting it right requires following best practices and trying many different approaches. Here's how you do it.
4 Ways to Make B2B Marketing Less Boring
Even the best B2B marketing can be forgettable and uninspiring. Instead of letting your company's B2B efforts fall short, liven them up with four proven strategies.
Pentathlon Ventures Launches INR 450 Crore Fund II To Invest In 25 Startups
For Fund II, Pentathlon Ventures is raising capital from a mix of domestic and global limited partners encompassing business leaders, corporates and institutions
Seguridad en transacciones digitales, prioridad para el crecimiento de las empresas: Pagaloop
En un mundo cada vez más digitalizado, la seguridad en las transacciones en línea se ha convertido en una prioridad esencial para el crecimiento de las empresas.