Baby Boomers

When It Comes to Work-Life Balance, Do Boomers Have It Better?

There's something to be said for having some money saved up while being able to telecommute.

Jennifer Spencer

· 5 min read

3 Ways to Market Effectively to Different Generations

Start by discarding some unfounded assumptions.

Peter Daisyme

· 5 min read

How and Why Entrepreneurs Should Focus on Seniors in 2019

You know those images of meek old ladies sitting in their gardens? Uh-uh. That's not reality.

Jeannette McLennan

· 7 min read

Ageism Is Hurting Your Tech Company's Hiring More Than You Realize

Don't overlook candidates just because they have a few years of experience.

Kelly Kinnard

· 7 min read

Tap Into Baby Boomers' Buying Power With These 5 Easy Website Tricks

The most important thing to keep in mind when marketing to people over 50 years of age is readability.

Brian J. Greenberg

· 6 min read

Why Baby Boomers Make the Perfect Freelancers

Older workers have a few qualities that work to their advantage.

Matthew Baker

· 4 min read

Syed Balkhi

· 5 min read

Is Your Generation the Most Valuable at Work?

From willingness to learn to creative thinking, here's how millennials, gen Xers and boomers stack up.

Lydia Belanger

· 4 min read

Have You Heard? Millennials Aren't the Only Ones Out There.

These 3 strategies will help you build a culture for everyone -- not just millennials.

Laurie Cutts

· 6 min read