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Social Media

Instagram

The Science of Brands on Instagram (Infographic)

No other social platform provides an experience as incredibly focused and engaging as Instagram.
Facebook

Obey These 5 Facebook Commandments for Social Media Success

Using the social network personally doesn't qualify you as an expert.
Facebook

Facebook Is Giving Out Free Bluetooth Beacons to Businesses

Local businesses that have tested Facebook's Place Tips have seen an uptick in traffic on the social networking site. Now, you can try the feature yourself.
Pinterest

We Tried All the Best Pinterest Marketing Tips. Here's What Worked.

What you need to know about improving your marketing efforts on the photo-sharing site.
Social Media

5 Ways Brands Can Use Periscope and Meerkat

As live streaming gains favor, PR and marketing pros can reap the benefits. Here are a few ideas.
Social Media

When, How and Where to Promote Your Content on Social Media

Promotion is just one part of the process, but it's a complex machine of its own.
Linkedin

Mastering LinkedIn, the Personal Branding Epicenter of the Internet

Some important best practices for developing your personal brand with the many opportunities the network offers.
Emoji

The 100 Most Popular Emoji Hashtags on Instagram (Infographic)

Hearts and smiley faces abound as audiences, by and large, prefer characters that 'express joy.'
Social Media

5 Strategies for Brands Playing Catch-up on Social-Media Marketing

Going from unknown to a player on social media requires daring and maybe the help of a hired influencer.
YouTube

WATCH: The Top 26 Video Categories That Dominated YouTube's First Decade

YouTube is capping off its tenth anniversary celebration with a video that seeks to capture the new wave of entertainment to which it has given birth.
Online Reviews

Feeling the Sting of Recent Rotten Reviews on Yelp?

Here are four strategies for how to turn things around.
Social Media Marketing

5 Reasons Social Media Is Not Working for You

Huge numbers of people are active on these networks, but many businesses fail at capturing their attention.
Social Media

What Matters More, the Quality or Size of Your Social Media Audience?

Should brands seek to bring on as many followers on as many platforms as possible?