Harry Styles Is Getting Into the Fragrance Business The singer added three new scents to his Pleasing brand.

By Sam Silverman

You can now smell like singer Harry Styles thanks to his new fragrance collection.

The artist celebrated the launch of three new scents in London on Monday, according to Vogue.

The perfume trio includes "Bright, Hot," "Closeness," and "Rivulets," which have a variety of notes like white linen, tobacco, and cashmere wood. They were created with the help of Jérôme Epinette, who was behind "Sundazed and Slow Dance" by Byredo and Off White's "Solution No. 2" and "No. 4."

Fans can purchase the fragrances on the Pleasing website beginning November 16 for the price of $135.

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Styles first launched his gender-neutral beauty brand, Pleasing, in November 2021, starting with four nail polishes, a dual roller ball lip and eye serum, and a facial serum that ranged between $20–$75, per CNN. The first drop sold out immediately.

In addition to the new scents, Styles is also adding knit sweaters to his brand, with a knit swan sweater dropping on December 1 for $260.

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Customers can also shop the collection at pop-up stores in New York, Los Angeles, and London's Selfridges Corner Shop opening on November 16.

Sam Silverman

Entrepreneur Staff

Content Strategy Editor

Sam Silverman is a content strategy editor at Entrepreneur Media. She specializes in search engine optimization (SEO), and her work can be found in The US Sun, Nicki Swift, In Touch Weekly, Life & Style and Health. She writes for our news team with a focus on investigating scandals. Her coverage and expertise span from business news, entrepreneurship, technology, and true crime, to the latest in entertainment and TV news. Sam is a graduate of Lehigh University and currently resides in NYC. 

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