ASP-America's Swimming Pool Company logo

ASP-America's Swimming Pool Company

Swimming pool maintenance, repairs, renovations, and construction

Investment

$84,395

Initial Franchise Fee

$40,000 - $90,000

Units

395

Growth Rate

+14.5%

Overview About Investment Territories Support Operations Ranking History

Overview

Industry Maintenance
Founded 2001
Franchising Since 2005
Parent Company Authority Brands
Leadership Jimmie Meece, Brand President
# of Employees at HQ 1736

Units and Growth Chart

Premium

Obfuscated data

Want to see the full picture? Log in to unlock premium data and detailed growth charts.

About ASP-America's Swimming Pool Company

Stewart Vernon founded America’s Swimming Pool Company in 2001. Four years later, the company began franchising. Since then, America’s Swimming Pool Company has been installing swimming pools and hot tubs, as well as maintaining and servicing them, for families all across the United States. America's Swimming Pool Company aims to be a one-stop shop for customer's swimming pool needs. 

Why You May Want to Start an America's Swimming Pool Company Franchise

The ideal franchisee is passionate about business and doesn't mind the hard work generally associated with pool installations and services. Apart from helping American families create poolside memories, a franchisee will likely benefit from a tested business model and a franchise support team. 

If you are awarded a franchise, you may receive ongoing support as you set up the business. You will likely not be required to have prior experience to start and run an America’s Swimming Pool Company franchise. However, a desire to serve your community and follow a structured business model is essential when opening and operating an America's Swimming Pool Company franchise. 

America's Swimming Pool Company has been ranked on Entrepreneur’s Franchise 500 multiple times in the past decade. This ranking is based on an evaluation of more than 150 data points in the areas of costs and fees, size and growth, franchisee support, brand strength, and financial strength and stability.

What Might Make an America's Swimming Pool Company Franchise a Good Choice?

Being a part of one of America’s leading providers of pool services may mean that you will enjoy easier market penetration. Thanks to the demand for services and pool installations, your franchise may be busy even during the off-peak seasons.

This is an industry that many franchisees have waded into with great ease. This is one reason brands like America's Swimming Pool Company may be able to leverage growth and opportunities. There will likely be a continued need for services. Even though the pool business is dynamic and competitive, America’s Swimming Pool Company is well aware of that fact and may offer its franchisees a relatively scalable opportunity. 

To be part of America's Swimming Pool Company team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. Additionally, you should prepare yourself for ongoing fees that will include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company's set net worth and liquid capital requirements. 

How To Open an America's Swimming Pool Company Franchise

Before making any financial commitment or signing an agreement, you must perform your due diligence and establish if this is the right opportunity for you. It is important to familiarize yourself with the brand and review the Franchise Disclosure Document. If you are found to be a good fit, you may be asked to meet the staff at America's Swimming Pool Company.

Speak to existing franchisees and ask America's Swimming Pool Company team questions. If your net worth and available liquid capital match the brand’s requirements, you may qualify to open an America's Swimming Pool Company franchise, and you can get started with an initial investment and relevant training.

'Water' you worried about? Get started with an America's Swimming Pool Company franchise today!

Investment Details

Initial Franchise Fee $40,000 - $90,000
Initial Investment $84,395 - $210,121
Cash Requirement
SO6yZVP Premium
Royalty Fee
stEBL Premium
Ad Royalty Fee
lz Premium
Term of Agreement
5xiaLMhR Premium
Is Franchise Term Renewable?
zMj Premium
Financing
sXRFU3twy0v Premium

Get complete financial details. Log in to unlock cash requirements, fees, and financing terms.

Available Territories

Franchising opportunities available in the following regions

Want to see available territories? Log in to unlock territory availability and expansion opportunities.

Training & Support Programs

Comprehensive training and ongoing support to help you succeed

Training

On the Job Training
8O2
Classroom Training
HOW

Ongoing Support

Purchasing Co-ops
Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform

Get complete training details. Log in to unlock training programs, support services, and marketing assistance.

Operations & Requirements

Key operational details and requirements for running this franchise

Is absentee ownership allowed?
IW
Can this franchise be run from home/mobile unit?
3Qi
Can this franchise be run part time?
ok
# of employees required to run
n
Are exclusive territories available?
VRI
Veterans program
gziTIyIF4lbcQT0Svpolt

View operational requirements. Log in to unlock ownership options, staffing needs, and territory details.

Ranking History

ASP-America's Swimming Pool Company performance in the Franchise rankings over recent years

Sign Up for Our Franchise Newsletter

Stay up to date on the latest news and trends affecting the franchise industry.

Related Franchise Content

Catch up on the latest franchise news, trends, and more.

Franchise

What Smart Franchise Buyers Know Before They Ever Step Into Confirmation Day

With such a big decision on the line, you must be prepared to walk in to make the best possible decision for your future.

Franchise

What Two Adopted Puppies Taught Me About Breaking Through the Noise

One simple shift — from building a booth to creating a real emotional moment — turned passing foot traffic into meaningful conversations and lasting brand connections.

Franchise

Beware the Timing Trap — Is There Ever a Right Time to Start a Franchise?

Waiting for the "right" time to start a franchise often delays action, when success depends more on preparation and execution than perfect timing.

Franchise

How to Balance Passion and Practicality When Exploring a Business Opportunity

Passion can work for or against you in a business model. Your goal? Make it work for you.

Franchise

The Biggest Mistake Franchises Make With Their SEO Strategy — and How to Get Real Results in 2026

I've scaled SEO across dozens of locations. Here are the systems that franchise brands need to win in 2026.

Franchise

This Simple Blueprint Can Help You Sell More Franchises

If you're struggling to sell, it may be time to stop and take a hard look at whether you have all the pieces in place.

See more franchise content
Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022