Marco's Pizza logo

Marco's Pizza

Pizza, pizza bowls, subs, wings, salads, cheese bread

Investment

$286,727

Initial Franchise Fee

$25,000

Units

1,248

Growth Rate

+13.1%

Overview About Investment Territories Support Operations Ranking History

Overview

Industry Food
Founded 1978
Franchising Since 1979
Parent Company Marco’s Franchising LLC
Leadership Tony Libardi, Co-CEO & President
# of Employees at HQ 180

Units and Growth Chart

Premium

Obfuscated data

Want to see the full picture? Log in to unlock premium data and detailed growth charts.

About Marco's Pizza

Headquartered in Toledo, Ohio, Marco’s Pizza is one of the fastest-growing pizza brands in the United States. Founded in 1978 by Italian-born Pasquale “Pat” Giammarco, Marco’s Pizza has always stayed true to its roots: a dedication to fresh
ingredients, premium dough made daily in-store, and a crave-worthy recipe that continues to stand the test of time. Now with more than 1,200 locations across 35 states and growing international presence in Mexico, Puerto Rico, and
the Bahamas, Marco’s has cemented its reputation as one of the most attractive and attainable franchise opportunities in the QSR space.


Do you have what it takes to create a slice of pizza heaven in your community?

Why You May Want to Start a Marco's Pizza Franchise

Marco’s continues to raise the bar with bold menu innovation, a strong operational foundation, and one of the most franchisee-forward support models in the industry.

Whether you're a seasoned entrepreneur looking to grow or diversify your portfolio, or someone seeking a first-time franchise investment, Marco’s offers a turnkey system with comprehensive training, a proprietary cloud-based operating platform, and hands-on support across marketing, operations, technology, and more. Plus, our newly launched
Franchise Development Royalty Incentive Program gives new and expanding franchisees an early-stage boost – with royalty rates starting at 0%*, real estate and construction assistance, and strong operational support.

What Might Make a Marco's Pizza Franchise a Good Choice?

Marco’s was named America’s Favorite Restaurant in the Limited-Service Pizza category by Nation’s Restaurant News using 2024 Technomic Ignite Consumer data**, a recognition that speaks directly to the brand’s consistent quality and
customer satisfaction.


Franchisees benefit from a model built for scalability – with a modern store design, upgraded tech stack, and a leadership team focused on delivering best-in-class support. Marco’s strong relationships with preferred lenders and its
2025 FRANdata TopScore FUND Award win make it easier than ever to access capital, and veterans may qualify for discounted franchise fees.


If you’re financially prepared for an initial investment, including a franchise fee and startup costs, and meet the brand’s liquidity and net worth requirements, you could be well-positioned to join a brand with staying power. Due diligence is encouraged, including conversations with current franchisees, financial advisors, and attorneys, to determine if Marco’s is the right fit for your goals and market.

How To Open a Marco's Pizza Franchise

Getting started is simple. Submit an ownership application and, if qualified, review our executive summary before connecting with a member of our Franchise Development team. From there, you’ll participate in a series of interviews and store tours, culminating in a virtual Discovery Day where you’ll meet leadership, ask questions, and gain insight from current franchisees.


Once awarded a location, you’ll gain access to a full suite of onboarding tools, training programs, and ongoing support to help you open strong and scale with confidence. There’s never been a better time to grow with Marco’s. Marco’s Pizza delivers more than great food – it delivers a franchise opportunity built for long-term growth.

 

*The information provided in this article should not be construed as an offer to sell any Marco’s Pizza® franchises in, nor is any such communication directed to, the
residents of any jurisdiction requiring registration of the franchise before it is offered and sold in that jurisdiction. Currently, the following states regulate the offer and
sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. Marco’s Pizza® franchises will not be sold to any resident of such jurisdiction until the offering has been exempted from the requirements of, or duly registered in and declared effective by, such jurisdiction and the required franchise disclosure document (if applicable) has been delivered to the prospective franchisee before the sale in compliance with applicable law. Additionally, the participant must meet our financial, creditworthiness, and operational criteria to qualify for the incentive program and be approved by us to open each Store. If the franchisee is a corporation, partnership, limited liability company, or other legal entity, the qualifying participant must maintain at least 50% ownership in the entity, as well as the qualifying existing Stores, to qualify for this program, and the franchisee must comply with program requirements. In the event the participant fails at any time to meet the timelines to qualify for the applicable incentive program while developing a Store, the Store being developed and any remaining unopened Stores to be developed will pay the then-current standard Royalty Fee rate. See Marco’s Franchising’s Franchise Disclosure Document for more information. To qualify for the incentive program, the participant must sign a development agreement and open the stores within the following timeframes: 1 st Store within 365 days of signing; 2 nd Store within 6 months of 1 st store opening; 3 rd Store within 6 months of 2 nd store opening; 4 th
Store within 6 months of 3 rd store opening; 5 th Store within 6 months of 4 th store opening.


**According to Technomic’s 2024 America’s Favorite Restaurants data, Marco’s Pizza secured the top spot in the Limited-Service Pizza category with a 53.4% composite top-box rating, indicating the share of recent guests who gave the brand the highest possible rating for each of the guest experience attributes. Data for America’s Favorite Chains comes from Technomic Ignite Consumer, which collects information about how brands impact consumers and how consumers interact with those brands, via online surveys. See here for more information: www.technomic.com/ignite-consumer.

Investment Details

Initial Franchise Fee $25,000
Initial Investment $286,727 - $807,152
Cash Requirement
qYwL2Sl7 Premium
Royalty Fee
5I26 Premium
Ad Royalty Fee
Uu Premium
Term of Agreement
trkWSdNp Premium
Is Franchise Term Renewable?
T4W Premium
Financing
CIsysSLwLj0 Premium

Get complete financial details. Log in to unlock cash requirements, fees, and financing terms.

Available Territories

Franchising opportunities available in the following regions

Want to see available territories? Log in to unlock territory availability and expansion opportunities.

Training & Support Programs

Comprehensive training and ongoing support to help you succeed

Training

On the Job Training
8g2
Classroom Training
lTs

Ongoing Support

Newsletter
Meetings & Conventions
Toll-Free Line
Grand Opening
Security & Safety Procedures
Field Operations
Site Selection
Proprietary Software
Franchisee Intranet Platform

Get complete training details. Log in to unlock training programs, support services, and marketing assistance.

Operations & Requirements

Key operational details and requirements for running this franchise

Is absentee ownership allowed?
XF
Can this franchise be run from home/mobile unit?
oF
Can this franchise be run part time?
p7
# of employees required to run
A5qC9
Are exclusive territories available?
iJY
Veterans program
En9G5FOc4Xvw83TvQVgOr2IFxFtQrbg5XWDw5cFnDt1SfvL82e5qEoLfPdXbEGF6Wsnha8a7mVzYu4qVm8bjJg7Hk7nTaJUNDTQXqoIHluZCZpKlUJm

View operational requirements. Log in to unlock ownership options, staffing needs, and territory details.

Ranking History

Marco's Pizza performance in the Franchise rankings over recent years

Sign Up for Our Franchise Newsletter

Stay up to date on the latest news and trends affecting the franchise industry.

Related Franchise Content

Catch up on the latest franchise news, trends, and more.

Franchise

What Smart Franchise Buyers Know Before They Ever Step Into Confirmation Day

With such a big decision on the line, you must be prepared to walk in to make the best possible decision for your future.

Franchise

What Two Adopted Puppies Taught Me About Breaking Through the Noise

One simple shift — from building a booth to creating a real emotional moment — turned passing foot traffic into meaningful conversations and lasting brand connections.

Franchise

Beware the Timing Trap — Is There Ever a Right Time to Start a Franchise?

Waiting for the "right" time to start a franchise often delays action, when success depends more on preparation and execution than perfect timing.

Franchise

How to Balance Passion and Practicality When Exploring a Business Opportunity

Passion can work for or against you in a business model. Your goal? Make it work for you.

Franchise

The Biggest Mistake Franchises Make With Their SEO Strategy — and How to Get Real Results in 2026

I've scaled SEO across dozens of locations. Here are the systems that franchise brands need to win in 2026.

Franchise

This Simple Blueprint Can Help You Sell More Franchises

If you're struggling to sell, it may be time to stop and take a hard look at whether you have all the pieces in place.

See more franchise content
Disclaimer
The information on this page is not intended as an endorsement or recommendation of any particular franchise or business opportunity by Entrepreneur Media. Our listings and rankings are solely research tools you can use to compare opportunities. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise or business opportunity. That should include reviewing the company's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees/licensees/dealers.
Updated: December 12th, 2022