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- 2022 Franchise 500 Rank
#203 Ranked #18 last year
- Initial investment
$82K - $354K
- Units as of 2021
694 64.8% over 3 years
More from uBreakiFix
Tech Repair Leader uBreakiFix® to Rebrand U.S. stores as Asurion Tech Repair & Solutions.™
New Branding Represents Increased Synergies with Parent Company Asurion
Leading tech repair retailer uBreakIfix® by Asurion has announced plans to rebrand as Asurion Tech Repair & Solutions™. The rebrand will roll out across all 650+ U.S. stores and nearly 600 mobile repair vehicles beginning in Q4 2021.
Driven by extensive shopper research, rebranding the uBreakiFix stores to more closely align with parent company Asurion® is expected to increase marketing and operational efficiencies, create growth opportunities for stores, and enable the stores to provide a greater range of tech care services to customers.
“Our retail footprint has grown substantially in the two years since Asurion acquired uBreakiFix, and we are confident this shift will allow us to reach even more people with much-needed tech repair services and solutions,” said uBreakiFix CEO Dave Barbuto.
“The stores and mobile repair vehicles not only provide important tech repair services to the public, they also provide fast, local repair options to Asurion protection plan subscribers throughout the country,” added Barry Vandevier, Asurion Chief Operating Officer. “Rebranding as Asurion Tech Repair & Solutions will allow us to create a more streamlined experience for all of our repair customers while also channeling our resources, operational expertise, and marketing efforts toward a single vision.”
uBreakiFix joined the Asurion family in 2019 with a shared mission to make customers’ lives easier through technology. As Asurion Tech Repair & Solutions, the retailer will continue to operate as a subsidiary of Asurion and will maintain its headquarters in Orlando.
New Name, Same Great Tech Repair
The rebrand will change the appearance of uBreakiFix repair stores and vehicles in local markets, but it will not affect the quality of repair services available — rather, it will enable the enhancement and broadening of those services. Asurion Tech Repair & Solutions store customers will continue to receive fast, professional, and affordable repair services for smartphones, tablets, computers, game consoles, and most anything else with a power button.
“When a device is broken or not working as it should, we want people to immediately think of us and head to their local Asurion Tech Repair & Solutions store,” Barbuto said. “Our mission is to get people back up and running quickly with their tech. We will continue listening, testing, investing, and innovating to ensure our stores meet customers’ tech repair needs as they expand and evolve.”
The rebranding efforts will take a phased approach beginning in late 2021 and continuing throughout 2022. In the meantime, customers can continue to visit ubreakifix.com/locations to find their nearest store location, view a service menu, or schedule a repair appointment.
About uBreakiFix® by Asurion
uBreakiFix® by Asurion specializes in the repair of small electronics, ranging from smartphones, game consoles, tablets, computers, and everything in between. Cracked screens, software issues, camera issues, and most other problems can be repaired by visiting uBreakiFix stores across the U.S. and Canada. Since 2016, uBreakiFix has served as the exclusive walk-in repair partner for Google Pixel customers. In 2018, uBreakiFix became a Samsung Care authorized service provider offering same-day, in-person support for Samsung Galaxy customers across the U.S. In 2019, uBreakiFix joined the Asurion® family and in 2021 announced plans to rebrand all U.S. stores to Asurion Tech Repair & Solutions. For more information, visit ubreakifix.com.
As the world’s leading tech care company, Asurion eliminates the fears and frustrations associated with technology, to ensure our 300 million customers get the most out of their devices, appliances and connections. We provide insurance, repair, replacement, installation and 24/7 support for everything from cellphones to laptops and household appliances. Our experts are available online, on the phone, at one of our more than 700 stores, or can even come to you.
- Franchising Since
- 2013 (9 years)
- # of employees at HQ
- Where seeking
This company is seeking new franchisees throughout the US.
This company is seeking new franchisees in the following international regions: Canada
- # of Units
- 694 (as of 2021)
Information for Franchisees
Here’s what you need to know if you’re interested in opening a uBreakiFix franchise.
Financial Requirements & Ongoing Fees
Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
- Initial Franchise Fee
- $0 - $40,000
Definition: The initial fee paid to a franchisor to join their system
What you need to know: Found in Item 5 of the FDD, this may be a flat fee, or may vary based on territory size, experience, or other factors.The franchise fee is an up-front (one-time) cost that a new franchisee pays to the franchisor. This fee is usually due at the signing of the franchise agreement and covers the right to use the franchisor's trademarks, name, and related business systems.
- Initial Investment
- $82,432 - $354,405
Definition: The total amount necessary to begin operation of the franchise
What you need to know: The initial investment includes the franchise fee, along with other startup expenses such as real estate, equipment, supplies, business licenses, and working capital. This is outlined in a chart in Item 7 of the FDD, showing a range of possible costs from low to high.
- Net Worth Requirement
Definition: The minimum net worth you must have in order to qualify to become a franchisee of this company
What you need to know: Net worth is the value of a person's assets minus liabilities. Assets include cash, stocks, retirement accounts, and real estate. Liabilities include items like mortgages, car payments, and credit card debt.
- Cash Requirement
Definition: The minimum liquid capital you must have available in order to qualify to become a franchisee of this company.
- Veteran Incentives
- 20% off franchise fee
Definition: A discount or other incentive offered to military veterans who buy a franchise with this company.
- Royalty Fee
Definition: A ongoing fee paid to the franchisor on a regular basis.
What you need to know: Most franchisors require franchisees to pay an ongoing royalty fee, which is detailed in Item 6 of the FDD. This fee is typically a percentage of weekly or monthly gross sales, but may also be a flat weekly, monthly, or annual fee.
- Term of Agreement
- 10 years
Definition: The length of time your franchise agreement will last.
What you need to know: Franchise terms are typically anywhere from 5 to 20 years in length, but are sometimes instead dependent on factors such as the term of your lease. Once your term is up, you may have the option to renew your agreement, typically for a smaller fee than the original franchise fee.
- Is franchise term renewable?
Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.
- Third Party Financing
- uBreakiFix has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
- Classroom Training
- 144 hours
- Ongoing Support
Purchasing Co-opsNewsletterMeetings & ConventionsToll-Free LineGrand OpeningOnline SupportSecurity & Safety ProceduresLease NegotiationField OperationsSite SelectionProprietary SoftwareFranchisee Intranet Platform
- Marketing Support
Ad TemplatesSocial MediaSEOWebsite DevelopmentEmail MarketingLoyalty Program/App
Additional details about running this franchise.
- Is absentee ownership allowed?
Definition: Absentee ownership means that the franchisee does not actively work in the franchise business or manage day-to-day operations.
- Can this franchise be run from home/mobile unit?
Definition: The business can be run from your home and/or a vehicle, and it is not necessary to have a retail facility, office space, or warehouse.
- Can this franchise be run part time?
Definition: This business can be run by the owner on a part-time basis (less than 40 hours per week) and/or as a side business; it is not necessary for the business to be open/run full-time.
- Are exclusive territories available?
Definition: An exclusive territory is a fixed area in which you are given the right to operate and in which no other units of the same franchise may be opened.
What you need to know: Territory size may be based on factors such as radius, population size, zip codes, and more. Details can be found in Item 12 of the FDD.
Franchise 500 Ranking History
Compare where uBreakiFix landed on this year’s Franchise 500 Ranking versus previous years.
Curious to know where uBreakiFix ranked on other franchise lists? Find out below.
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