Lori Greiner Is the 'Shark' With a Heart 'Shark Tank's' Lori Greiner lends her name to multiple charitable events.

By Coppy Holzman

Opinions expressed by Entrepreneur contributors are their own.

Diane Bondareff | Invision for Staples | AP Images)
Shark Tank's Lori Greiner talks about innovation at a small business panel hosted by Staples, Tuesday, April 7, 2015, in New York. For the first time, Staples is selling Shark Tank products created by entrepreneurs featured on the show.

Remember the study that found having thin friends helps you stay thin? I've found something similar is true in business -- surrounding yourself with enterprising people can help keep you on your game, entrepreneurially speaking. As entrepreneur partners go, Lori Greiner is as good as it gets. With 120 patents and 500 products to her name, she's one of the most prolific inventors and marketers of our time. More importantly, there's a reason she's known on Shark Tank as the "Shark with a Heart."

Related: Shark Tank Star Lori Greiner's 4 Money Rules for New Entrepreneurs

Lori is a true believer that because she's been lucky enough to succeed, she has a responsibility to give back. (I'd venture that her success is due to much more than luck, but modesty is another great quality in an entrepreneurial partner.) Lori and her companies give generously to charity and Lori has partnered with my company, Charitybuzz, to raise more than $126,000 for some of her favorite causes.

In Charitybuzz efforts supporting the Kind Campaign, Trevor Project, Chicago Police Memorial Foundation and CASA for Children, Lori has lent more than her name and her checkbook to the cause. She's given generously of her time, providing advice and mentorship to auction winners who bid on the chance to pitch their products to her. One lucky bidder who won a lunch meeting with Lori has now done more than $5 million in QVC sales with her invention, the Running Buddy pouch.

Related: Shark Tank Star Lori Greiner's 10 Tips for Entrepreneurs

Now, we're proud to be partnering with Lori for her biggest Charitybuzz initiative yet. We launched a guest curator series this month, featuring auctions personally selected by leading influencers, and we thought the Shark with a Heart was the perfect choice to curate our Valentine's Day auctions. From the high octane -- racing Ferraris with an F1 driver at Las Vegas Motor Speedway to benefit Daybreak Children's Rare Disease Fund -- to the tranquil -- seven nights at the luxurious Soneva Kiri resort in Thailand benefitting the Center for Responsible Travel -- Lori handpicked some incredibly Valentine-worthy experiences. Perhaps the most classic offering and what Lori calls "a fabulous romantic getaway," is three nights at the Hotel InterContinental Paris Le Grand with dinner for two at the opulent Café de la Paix. A VIP experience at the 2016 Grammys, wine tasting with Massimo Feragamo, a private villa in St. Barts and an adventure weekend in Napa round out Lori's picks.

Related: Shark Tank's Lori Greiner on the Importance of Mentorship

One of the reasons we like partnering with Lori is that she brings complete authenticity to everything she does. As you can see on Shark Tank, she may be the warm-blooded shark, but she's not afraid to offer constructive criticism or an honest opinion. That's the kind of partner every entrepreneur should have -- and the kind of partner every entrepreneur should try to be.

Wavy Line
Coppy Holzman

Founder and CEO, Charitybuzz

Coppy Holzman is the founder and CEO of Charitybuzz, which has harnessed the power of cause marketing to help brands and nonprofits raise more than $100 million through online charity auctions. Prior to starting Charitybuzz, Holzman was one of the founder members of Webvan.com, one of the first online groccery-delivery services. Before that, Holzman spent many years as a senior executive in retail at Federated Department Stores. He holds a B.S. in economics from University of Pennsylvania.  

Editor's Pick

A Leader's Most Powerful Tool Is Executive Capital. Here's What It Is — and How to Earn It.
One Man's Casual Side Hustle Became an International Phenomenon — And It's on Track to See $15 Million in Revenue This Year
3 Reasons to Keep Posting on LinkedIn, Even If Nobody Is Engaging With You
Why a Strong Chief Financial Officer Is Crucial for Your Franchise — and What to Look for When Hiring One

Related Topics

Growing a Business

The Best Way to Run a Business Meeting

All too often, meetings run longer than they should and fail to keep attendees engaged. Here's how to run a meeting the right way.


Working Remote? These Are the Biggest Dos and Don'ts of Video Conferencing

As more and more businesses go remote, these are ways to be more effective and efficient on conference calls.

Growing a Business

My Startup Scored a Multimillion-Dollar Contract With a Fortune 100 Client in Just 3 Years. Here's What We Learned.

There's no perfect litmus test to gauge if you're ready to go after big business or not — but if you don't take the risk, you'll never realize the reward.


5 Questions to Ask a PR Pro Before Hiring Them

You probably haven't considered asking these questions, but they're a great way to find the right PR firm for your business.


This Location-Based Marketing Technique Is the Key to Boosting Retail Sales

Let's take an in-depth look at geofencing marketing and how it's helping retail locations drive foot traffic and boost sales.

Growing a Business

The Inevitable Challenges You'll Face as Your Business Grows — and How to Handle Them

There's going to be some discomfort as your business expands, but it doesn't have to stop you from achieving massive success.