Social Media

YouTube Icon

How YouTuber MyLifeAsEva Scored 41 Million Views on a Single Video

Eva Gutowski, known to almost 9 million YouTube subscribers as MyLifeAsEva, published her first music video in 2015 -- and hasn't looked back since.
Authenticity

5 Reasons to Stop Posting Hype on Social Media

Customers are wising up to the over-exaggerated lifestyles they see online.
Infographics

The ROI of Social Media (Infographic)

When you're spending lots of time and money on social media, it's important to know just how much it's helping your brand.
Social Media Tips

How to Build a Social Media Community: Content and Collaboration

Driving engagement among your followers is just as important as gaining a following.
Memes

How to Use Memes to Attract More Attention Online

Looking to try something new on social media? Use memes.
Social Media

Wise Up: How Executives Can Avoid Becoming Just Another Social Media Fail

Here's how you can save yourself from appearing on the ever-growing list of social media fails.
Growth Strategies

Use These Growth Strategies to Build a 6-Figure Business

Step one is knowing what's possible. It's a lot.

5 Female-Focused Accounts Blowing Up Instagram

Cannabis-inspired accounts with a feminist touch.
Hiring Tips

What You Should Be Looking at in Potential Hires' Social Media Posts

Many companies screen candidates on social media. Here's what you need to be paying attention to.
YouTube Icon

This Chef Went From Writing Cookbooks and Starring on Food Network to Being a YouTube Influencer

Irish chef Donal Skehan had already made a name for himself by the time he moved to L.A. to join the city's vibrant community of YouTube creators.
Freelancing

5 Time-Wasting Distractions Freelancers Can't Afford

It feels like you have all the time in the world when you start working from home. Ignore that feeling because you don't.
Facebook

Facebook Tests Charging Subscriptions for Access to Groups

The social network is piloting a feature that will let group administrators charge membership fees for access to exclusive content.
Instagram

Everything You Need to Know About IGTV, Instagram's New Longform Video App

It will be a standalone app as well as a section within the regular Instagram app.
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