Focus on mobile, and make sure you have a coupon ready.
It's just not the right climate for this type of stunt tactic anymore. So how do you get creative while still staying truthful?
Social Media Mistakes
Remember Cinnabon's cringe-worthy tribute to Carrie Fisher? Be proactive, to ensure that something similar doesn't happen to you.
Social media is a powerful networking tool, so let your employees connect -- on your company's behalf.
Sure, snaps are a mainstay of younger consumers. But that hasn't stopped brands from jumping on board, sometimes with crazy-cool results.
The maker of Snapchat, expected to be valued at more than $20 billion, revealed its inner workings for its IPO.
Wave after improving wave of business comms platforms can confuse a founder. Let us help sort that out.
Not sure how to use social media when looking for a job? Jessica Abo got the following tips from a digital expert and entrepreneur.
I don't know you, but how much does it matter?
Here are some hacks to boost your social media marketing.
LinkedIn is a great tool for job seekers -- but to be successful, you've got to make yourself stand out from the crowd. Here's how.
Whether building a professional network, developing a sales platform or looking to be recruited, LinkedIn offers access to millions. Here's how to get noticed.
it's important for every company to be proactive about its online reputation.