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Social Media

Linkedin

5 Ways to Use LinkedIn for Sales Prospecting

Social selling is the art of using social networks to find, connect with, understand and nurture sales prospects.
Facebook Marketing

3 Tips To Grow Your Brand Using Facebook

Find the marketing groove for your brand on this champion social platform.
Instagram

Harness the Power of Stardom With Instagram

Smart advice for using Instagram to get yourself noticed as an expert in your field or niche
Social Media Marketing

10 Social-Media Marketing Strategies for Companies

Businesses worldwide have shifted focus to gathering customers on their social media platforms rather than their websites.
Linkedin

The Founder of LinkedIn Says Too Many of Us Are Using the Site All Wrong

While it could seem natural to decline a Facebook friend request from a stranger, the dynamic on LinkedIn is much different.
Social Media Policies

'Social' Savvy: How Brands Can Foster Companywide Social Media Transparency

A federal court just ruled that an employer could label his employer a "nasty motherf--ker" online. Is your company's social media policy ready for this?
Social Media

Stop Delegating Social Media to Your Interns

You really don't want your social media manager to be just figuring it out along the way.
Social Media Marketing

7 Ways CEOs Should Engage on Social Media

How to use social media to promote your brand without risking your company's reputation
Social Media Analytics

The Social Media Analytics Showdown: What You Can Track and How

Analysis is the key to getting the results you had in mind when you created all that compelling content.
Marketing

4 Ways to Get Big Marketing Results on a Starter Budget

Learning what works when you have little money will make you unstoppable after you have some bucks to spend.
Social Media

Profitable or Popular? Make Hashtags Work for You.

Learn how to use hashtags on Instagram to achieve balanced results.
Livestream

How to Ride the Livestreaming Wave to Marketing Success

Our cultural fixation with video means learning some new skills to take advantage of a powerful new marketing channel.
Facebook Advertising

Here's How to Master Facebook Advertising and Why You Must

Facebook offers powerful tools which are easy to learn and unmatched for defining and reaching your audience on their terms.