Erika Napoletano is the head redhead at RHW Media, a Boulder, Colo.-based company that solves hard marketing problems and gets people unstuck and on their way to being awesome.
28 Recent Stories
Grow Your Business
There are three situations guaranteed to land you and your business in the mud. The only way to get out is to see these problems for what they are and move forward. Ready?
Escape starts with a simple question: What bores you about your business? Your mission is to kill the snooze and ratchet up the excitement.
Reaching out for help is a good thing, as long as you remember to respect other people's time, relationships and expertise.
Being sure of yourself is nice, but thinking that nobody knows better is a mistake.
Four steps to building your brand into something that's more true to you.
Stop undervaluing your products and services, and look at what your pricing strategy really says about you.
Going with the lowest cost option isn't always the best choice. Here's how to make value-based decisions.
A flexible response to a customer's needs plants a vineyard's new direction.
Defy convention and employ these unconventional methods for connecting with new customers.
Why you should choose peace of mind over revenue and cut ties with bad clients.
Stop futzing around. Here's how to propel your business forward -- right now.
Ideas are worthless until they're out of your head and in front of others.
One entrepreneur grew his niche business by collaborating with bigger companies that didn't consider him competition.
Forget flavor-of-the-month social sites. Find the community that works best for your company.
Got a new spin on an old idea? Ditch the buzzspeak and use plain language to rise above the competition.
Why should you raise a glass to the Liquortarians? Their platform is all about teamwork.
A business that caters to a specialized community offers lessons in narrowing the focus.
When local options fail, it's time to cast a wider net. Here are ways to expand your funding search.
The innovators of the future are roaming the halls of your local schools. But are they getting enough encouragement? Here's how you can help.
Three tips to build a business that has staying power and remains relevant through the years.
What is your company doing that takes you outside the comfort zone?
Through core values that include a focus on collaboration, a company can make money without selling a thing.
A look at how a food truck and a veterinary practice are making virtual relationships online that translate into real-life dollars.
Are nonsensical and annoying words sucking the soul out of your business? Here are tips for finding words that work.
Four reminders that entrepreneurs have a responsibility to own their words in the digital age.
Easy and broad digital access has made everyone a content creator. Make sure you know how to behave online.
When does confidence cross over into arrogance? Consider these three tips to avoid sabotaging your success.