Zynga

News and Articles About Zynga

'Angry Birds' Maker Suffers a Harsh Reality

In the mercurial world of casual gaming, once prominent players have struggled to adapt to industry trends.

When Founders Leave the Companies They Started

Mark Pincus's departure from Zynga is a reminder that the skills needed to start a company are very different from those required to successfully manage its growth.

What King Digital's 'Crushed' IPO Means for Private Mobile-Game Makers

The maker of the wildly popular Candy Crush game has had a disastrous public debut. What might that mean for private companies in the gaming space?

Disney Interactive Lays Off 700 Employees

Disney's struggling video game and digital media subsidiary slashed its workforce by 26 percent on Thursday.

In Going Public, Candy Crush Maker Hopes Investors Have a Sweet Tooth

Dublin-based King Media Entertainment filed for an initial public offering early this morning, as investors questioned the company's long-term prospects.

Zynga Makes Its Biggest Buy Yet, Announces Fresh Round of Layoffs

The struggling gaming company is letting 15 percent of its employees go while making way for a new addition in the acquisition of U.K. competitor NaturalMotion.

From Google to Warby Parker: The Origins Behind 10 of the Wackiest Company Names

Business owners are increasingly throwing out the rulebook when it comes to playing the name game. Here are the anecdotes behind 10 of our favorites.

Sweet Victory: Candy Crush Developer Trademarks the Word 'Candy'

The U.S. Patent and Trademark Office has approved a trademark claim filed by the social game company, King. Now, Apple is notifying app developers in breach of the ruling.

Would You Enroll in an Accelerator Put On By Zynga?

The much publicized gaming company is looking to get its hands dirty in ed-tech.

No Games: Zynga's New CEO Shakes Up Management

Social gaming company Zynga announced the departure of three senior executives late Tuesday as the company undergoes a broader restructuring.

How Entrepreneurs Can Avoid Microsoft's SkyDrive Trademark Misstep

Follow these expert tips for naming your startup and protecting your brand from trademark infringement.

Zynga Stock Falls As Company Decides Not to Enter Real-Money Gambling Market

The decision comes as the once-popular gaming company delivered a brutal second quarter earnings report.

New Zynga Chief Leaves Hole at Microsoft Ahead of Xbox One Launch

Don Mattrick's abrupt departure and a possible impending reorganization are among the challenges facing Microsoft's entertainment division.

Zynga Hires Microsoft Exec as its New CEO

Co-founder Mark Pincus will remain chairman of the gaming company and serve as chief product officer.

Zynga Layoffs: What Happens When Startups Grow Too Fast

Here's a look at several businesses forced to cut back after a period of hyper-growth.

Zynga Continues to Cut Ties With Facebook

Zynga and Facebook pull away from each other, Pinterest beefs up its engineering team, YouTube hits one billion monthly users and more social-media news.

The Investors Who Laughed at Zynga

It's been a banner week for Zynga with its long-awaited IPO. But there was a time when its founder was criticized for proposing a free-gaming business model.

Five Keys to Building a Successful Gaming Company

Starting up a gaming company can be complex. Here are some tips that Row Sham Bow CEO learned to stay focused.

Will Crazy Market Moves Kill IPOs and Slash VC Investment?

The stock markets' sharp swings has perhaps derailed two major public offerings this summer. Here's what continued volatility could mean for other small companies seeking venture capital.

Zynga IPO: Three Things to Keep in Mind When Scaling a Business Quickly

The online gaming company's filing can offer an opportunity for other owners to consider how best to grow a new business.

The Top Marketing Flops of 2010

Some companies are skilled in the art of advertising and branding. Then there are these guys.

An Interview With Zynga.com

Mark Pincus, founder of Zynga, the largest social gaming company and publisher of the popular Texas Hold'Em poker game on social networks, shares his advice to entrepreneurs.

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