'The Startup Story Presents' Episode 1: 'The Hatter' Learn about a bespoke hat shop that has a devoted following in the first video from the new "Startup Story" series.

By James McKinney

Opinions expressed by Entrepreneur contributors are their own.

In the premiere episode of "The Startup Story Presents," the spotlight is on Biggar Hat Store, a bespoke hatmaker in Decatur, Texas. Learn how the shop turns people who don't typically wear hats into repeat customers by offering something you can't find anywhere else.

"The Startup Story Presents" is an extension of "The Startup Story" podcast. Every episode presents real founder stories that speak to the resilience and belief necessary to build a successful business. New episodes of "The Startup Story Presents" will accompany remarkable podcast episodes.

Listen to the complete episode of "The Startup Story" featuring Jeff Biggar of Biggar Hat Store.

"The Startup Story Presents" is made in collaboration with Think Branded Media.

Related: How Experience Is the Best Teacher

James McKinney

Creator & Host, The Startup Story

James McKinney is the Founder & Host of The Startup Story, a multi-channel brand platform that brings the lessons of highly successful founders directly to the everyday founder. Whether it is through The Startup Story podcast or via the Startup Story LIVE event series, entrepreneurs everywhere can receive tactical and practical guidance from founders who are a few steps ahead.

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'The Startup Story Presents' Episode 3: 'The Activist'

'The Startup Story Presents' Episode 2: 'The Designer'

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