How One CEO Turned His Passion for Cars into a Paycheck If you want to run a successful company, one CEO says it all comes down to being honest and investing in SEO.
By Jessica Abo Edited by Dan Bova
Opinions expressed by Entrepreneur contributors are their own.
Zoriy Birenboym has been in the car game since he was a kid. Today, the founder of eAutoLease.com is changing the way people buy a vehicle. The millennial says his company is different from other online portals because eAutoLease does not sell its leads to a third party. While technology has disrupted the way people buy cars, Birenboym says sometimes being a car salesman still comes with a negative connotation for some consumers. That's why this CEO says his direct-to-consumer marketplace is dedicated to being honest. In just one year, the company has generated more than 500 five-star reviews, as well as accreditation from the New York Chamber of Commerce and Better Business Bureau.
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