Social Media

A 5-Step Guide to Creating a Successful 'Inbound Marketing' Plan
Marketing

A 5-Step Guide to Creating a Successful 'Inbound Marketing' Plan

Not sure what inbound marketing is? Follow this step-by-step process to get started.
AJ Kumar
Pinterest Marketing: Pinning With a Purpose
Marketing

Pinterest Marketing: Pinning With a Purpose

Pinterest can help you attract new customers, but first you must define your online marketing strategy.
Beth Hayden
3 Little-Known Metrics That Can Help Optimize Your Facebook Page
Marketing

3 Little-Known Metrics That Can Help Optimize Your Facebook Page

Boost engagement and drive more traffic to your page by using Facebook Insights to understand what's working and what isn't.
Amy Porterfield
Why Social Media Is Nothing Without Creativity
Social Media

Why Social Media Is Nothing Without Creativity

Sites like Twitter and Facebook are overrun with brands trying to get consumers' attention. So what do you do? Get crafty, that's what.
Jason HeadsetsDotCom
5 Tips for Making Your Website More Social
Technology

5 Tips for Making Your Website More Social

The right messages, distinctive content and incentives are key to 'social optimization.'
Joanna Lord
With Local Currency, Subscriptions, Time to Test Selling on Facebook?
Marketing

With Local Currency, Subscriptions, Time to Test Selling on Facebook?

Credits have always been confusing for the average Facebook user. Now that they're gone and subscription billing is available, more companies may want to consider trying f-commerce.
Mikal E. Belicove
Facebook's Marketing Tools You Might Not Know About
Marketing

Facebook's Marketing Tools You Might Not Know About

Facebook insider Sarah Smith talks about pages in your admin panel with market-research treasure.
Jason Fell
Courting Bloggers to Tout Your Products? Get Ready for More Content Marketing Disclosures
Marketing

Courting Bloggers to Tout Your Products? Get Ready for More Content Marketing Disclosures

If you're paying bloggers and others online for endorsements or testimonials, be prepared for these new disclosure rules in the making.
Mikal E. Belicove
The Biggest Lessons Franchisors Learned About Social Media
Franchises

The Biggest Lessons Franchisors Learned About Social Media

The franchise world has finally embraced social media. A look at the new services and policies helping the franchise systems work together, plus three tips to build a social fan base.
Facebook Exchange Ads Could Raise Even More Privacy Concerns
Marketing

Facebook Exchange Ads Could Raise Even More Privacy Concerns

Facebook's latest ad program allows businesses to retarget their website visitors on Facebook.
Mikal E. Belicove
How to Make Facebook Ads Work for You
Marketing

How to Make Facebook Ads Work for You

A look at three proven advertising models for increasing your page 'Likes' and fan engagement.
Amy Porterfield
A New Tool for Adding Facebook Features to Your Website
Technology

A New Tool for Adding Facebook Features to Your Website

Four reasons you might consider trying the new Facebook plug-in for Wordpress.
5 Steps to Creating a Social Media Policy
Marketing

5 Steps to Creating a Social Media Policy

Crafting a set of social media guidelines can help avoid snafus among your staff. Here are tips for how to create one.
Mikal E. Belicove
Robert Scoble: Tech 'Treps Should Be Crazy Passionate
Business Moving Forward

Robert Scoble: Tech 'Treps Should Be Crazy Passionate

The popular blogger and social media fanatic on where technology is headed and what an entrepreneur needs to make it there.
Jason Fell
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